2 Ways to Grow Your Email List FAST (How I Captured 700,000 Emails)

Email Marketing For Beginners ($0 to $10k Per Month)

Why You Need To Build a Proper Email List To Make Money On The Internet

Making money on the internet requires a proven plan. One way many have procured money through the internet is by developing an email list. This list consists of persons that subscribe to receiving information about the products you are selling. These people are already interested in the information or product you are selling. Thus they subscribe to receiving further emails from you. This is important that they want to receive emails from you. They may never buy your information or product, but many of your subscribers will continue to show interest and eventually purchase your product. This requires an autoresponder. There are a number of companies that provide this type of technology. 

They will often provide their service free of charge for the first month. This is to their benefit because if you like their service paying for this service becomes a possible course of action. These services will also help you to build your email list, with expert advice. Remember they want you to succeed because this is income down the road that they will receive from your continued relationship with them.

When selling something on the internet your product will have to be of value to your potential customers. One way to get potential customers interested in your product is to offer a free eBook. There are a number of places on the internet that will help you develop an eBook that will be of interest to potential customers. These will have to be targeted to people who need this advice. There are many people searching the internet for advice on a never-ending list of topics,. This could be advice about relationships or how to improve their dogs' behavior.

Developing an eBook will take some time. The proper process of making one involves creating a platform that people will be engaged with. Your eBook must help people solve issues that are personally involved with. You can often find information on the internet that will help you add content. However, it is best to be original and speak from your experiences and intelligence. When writing the information you want your audience and potential customers to review, be original. Remember your potential customers want honesty in the information you are providing them.

When it comes to the time when a possible sale is closed, the customer must trust the webpage that sale will take place on. There are a number of reputable affiliate marketing ventures that you can sign into which will provide ample security when it comes to various credit card transactions. Security is very important to you as the vendor, and every customer you interact with.

Best Regards

Making money online requires a plan. One method to make money online requires monetizing your website. This requires learning how to build an email list with thousands of subscribers. 

Article Source: https://EzineArticles.com/expert/Paul_Luciw/816160

5 Surprising Cold Emails Subject Line Tips to Increase Open Rate by 93%

Your Greatest Email Marketing Asset

If you're planning on using email marketing to grow your business and make a greater impact in the world, you'll have to think about a lot of things.

Your brand.

Your offer.

If you're using one, your funnel.

Your messaging.

It can get a little overwhelming. Improving one thing might harm another. How do you juggle all these moving parts?

Like with anything else in life, if you're overwhelmed, then go as simple as you can.

In this case, focus on your greatest email marketing asset.

Which happens to be...

*drumroll*

... your list of subscribers.

This is your greatest asset because it's the thing that leads to sales.

If you focus on making sales by improving your list, you won't get sidetracked. What messages should you send? Whatever improves your list and makes sales. How often should you send them? However, often makes the most sales.

Keep this in mind and you'll avoid a lot of common mistakes.

For example, some people have hundreds of thousands of people on their list. These readers open and devour every message they send. But, when it comes to making sales, the list barely pays the bills.

Bigger lists are generally better.

But having the right people on your list is even more important.

What an amazing Email Marketing list is like

Think of your list as a community. It's an odd community, sure, since its members don't talk to each other. But you talk to all of them, so that makes you the leader.

And like all communities, leaders go a long way towards setting the tone.

So think about what sort of people you want in your community.

You probably want people who'll buy your products or hire you for your services. But is that all? Would you be happy with people who buy your product but never use it?

Or do you want people who whisper 'yes! finally!' when they see your offer?

People who use it, rave about it to their friends, write you glowing testimonials and let you know you've improved the world?

And forget purchasing decisions for a moment. Do you want people who are ambitious? Caring? Struggling entrepreneurs who are hungry to succeed? People with chronic pain who are ready to live as fully as they used to?

In other words, who is your ideal client or customer?

Who did you make your offer for?

Imagine a community of these people - that's what you want your email list to be like.

How do you do it?

Well, you attract the right people by offering them the right sort of bribe to subscribe to your list. This will be something they want - something they need, ideally - that they can start using immediately.

Then you keep them thereby sending the right sort of messages. Messages they find useful, entertaining or, ideally, both.

And you talk to them as if they're your ideal client or customer.

Talk to them as if they're ambitious entrepreneurs, what it's like to be one, what you honestly admire about them...

If it doesn't ring true to them, they'll leave. If it does, they'll feel like you're speaking in a way no one else is, which you will be. And if they're almost like this - maybe entrepreneurs with a bit of a dream - you might just inspire them to become the person you're describing.

Want to get in on the email marketing action?

If you want to keep learning about what email can do for your business, then sign up for this simple training for beginners here:

https://skl.sh/2JTgdps

Article Source: https://EzineArticles.com/expert/William_T_Batten/2522089

Build an Email Marketing System You Can Be Proud Of

I know a lot of you are curious about email marketing. What it is, how to do it, does it still work in 2019. I figured instead of my little articles, I'd put together a more complete resource answering all your questions.

This article will focus on what it is and why you want to do it.

What is Email Marketing?

Email marketing is using simple, plain old emails to sell your products and services. It can be as simple as emailing people about your offer, or a complex, multilayered, finely tuned system. For now, let's keep it simple.

Let's say you have an offer. How do you use email to get it to people who might want it?

You could send unsolicited emails to people. It's tricky - people don't like being spammed - but it can work.

Or you could get people to come to you. On your website, ask people to sign up for your email list. You can then send them emails about your offer.

Both have pros and cons.

And both need to be done well - otherwise, you'll be spinning your wheels and getting nowhere.

But that's okay. After all, that's why you're here.

Does Email Marketing still work in 2019?

Short answer: yes.

Longer answer:

Plenty of people will tell you email is dead. They'll say Facebook killed it off or whatever. They've been saying stuff like that for decades, though, and the stats don't back them. Despite all these new platforms, email is not only surviving, but it's also thriving.

There are more than 3.8 billion email users today. By 2022, this is expected to grow to 4.3 billion. That's a tasty market - bigger than any social media platform.

Email volume also trends upwards. In 2017, 269 billion emails were sent a day. By 2022, that's expected to reach 333 billion. So, yes, people are still emailing each other.

But most importantly:

The return on investment for email marketing is rising, too. In 2018, every dollar spent on email marketing yielded $32.28, an increase of $2.25 over the year before. Not only does it pay off, but that payoff is also increasing.

But why?

The Secrets behind Email's rise

An email has many advantages over social media:

It's personal. On Facebook and Twitter, you're bombarded with ads you don't want. With email, any ad you don't want probably heads straight for your spam box. You control your inbox and who can send messages to it, something social media tends to lack.

Your email list is yours. Social media can shut you down without notice. Think that only happens to racists? Think again - enough outrage (real or manufactured) against you will see these platforms shrug and abandon you. If that happened, you'd have to start over. But with email, even if you're banned (which is highly unlikely) you could take your list to another provider.

It's useful. Sure, we probably receive too many emails these days. It still remains one of the best ways to stay informed and stay in touch.

Want to get in on the email action?

If you want to keep learning about what email can do for your business, then sign up for this simple training for beginners here:

https://skl.sh/2JTgdps

Article Source: https://EzineArticles.com/expert/William_T_Batten/2522089

How to Use Lead Magnets for Attracting More Email Subscribers

Lead magnets let you build your email marketing list more quickly and with more targeted prospects. Learn what lead magnets are and how to use them in your small business.

Email marketing has been around for many years, and it is one of the most cost-effective lead building and lead nurturing techniques available. But getting people to sign up for an email list can be difficult. Depending on whose statistics you read, average email list signup rates hover around 2 percent and many businesses have even lower rates. One way to boost those opt-in rates (and improve the results of your email marketing) is to use a lead magnet.

What is a lead magnet?

A lead magnet is something of additional value you provide every new subscriber in exchange for them providing you their email address on your opt-in form. Typically, it’s a discount or unique content that can be useful for your audience. Marketers often call lead magnets ethical bribes and they are proven to significantly boost signup conversion rates for any website.

In this article, we’ll show you the nuts and bolts of creating lead magnets and using them to build an email list. We’ll also provide a few incentive ideas that should help you get started.

How to Implement Lead Magnets: a Quick Step-By-Step Guide

If you are skeptical about the ROI of lead magnets, here are two facts that will convince you.

First, lead magnets convert website visitors into subscribers more effectively than generic “Subscribe to updates” calls-to-action, and you’ll find enough evidence of that online. Take the famous case study shared by an SEO expert Brian Dean who was able to increase subscription rates from .54%. to 4.82% using a lead magnet.

Second, implementing this tactic consumes less time than it may seem at first. Even if you decide that content is the only value you can offer in exchange for a subscription, it doesn’t mean you have to produce it from scratch. There are several formats we’ll talk about in this post allowing you to create a decent lead magnet in less than a few hours.

For you to get a better picture of potential time investment, we’ve broken down the entire process into specific steps.

1. Choose an incentive for your audience

For e-commerce websites, discounts, free shipping, and special deals might be the first, the most obvious, and the most effective idea. But what should you offer if you have a completely different business model not related to selling physical items?

Think from the perspective of your customer persona. As a business owner, you must have a good understanding of your audience’s pain points and the solutions they are looking for. When starting, you can use several sources of inspiration: comments on your blog queries your support team receives, user feedback, niche forums. If you’re still hesitating, a short website survey might provide valuable insights and be a great help. For example, many bloggers use the simple “What is your biggest business struggle right now?” to gather ideas for future blog posts and lead magnets.

2. Decide what the right format for your lead magnet is

Although eBooks used to be the most popular type of lead magnet, today people tend to be more incentivized by shorter forms of content. You can blame the infamous attention span or the volume of content available on the Internet, but chances are, a piece of information that can be consumed fast and applied instantly will be more popular than a multipage report.

And this is good news because you don’t have to allocate too much time and effort to lead magnet creation. Once you decide on the problem you’ll be helping your subscribers to solve, consider such formats as a checklist, a cheat sheet, a toolkit, a video tutorial. Given that you probably have all the required knowledge and experience to prepare it, creating a lead magnet should not take you longer than a couple of hours. Bryan Harris, the founder of Videofruit, even suggests creating lead magnets on the basis of your popular blog posts as a time-saving technique.

Depending on your business, other options may include access to a webinar, a series of video lessons, a free email course, a short consultation, and more.

3. Offer it proactively on your email subscription forms

Popups and slide-ins are the best way to promote a lead magnet and get new subscribers. They provide enough real estate to create an eye-catching call-to-action, and they are simply proven to be more effective at collecting emails. Even without any special offer, popups tend to drive at least two times more signups than an embedded opt-in form.

If you don’t know how to add a popup opt-in form to your website, there are quite a few apps available on the market. GetSiteControl subscription forms might be a good solution for you to start with. It allows for easily creating classic models, slide-ins, time-delayed, scroll-based, and exit-intent popups. Plus, with the $19/month price tag, it’s also quite affordable even for small business owners.

All you need to do is include the offer of a lead magnet on the most visited (and ideally the most relevant to the content of your lead magnet) website pages and set up the conditions under which a popup will appear.

4. Think through the delivery process

The most common way to deliver a lead magnet is through an email that follows a subscription confirmation message sent to every new subscriber.

Using your email marketing software, you can set up an automated email that will include a coupon code or a link leading to the promised piece of content. The latter can be a link to a PDF stored in your Dropbox and available for download – no reason to overthink this part.

Another way to deliver a lead magnet is through the subscription form itself. Once someone fills it out, right on the popup, you can display a “Thank you for subscribing” message along with the link for downloading the content.

7 Lead Magnet Examples From Various Business Niches

Now that you have the idea of what it takes to create a lead magnet in practice, let’s look at real-life examples: lead magnets that help different businesses collect email subscribers and don’t require creating new long-form content from scratch.

1. Discounted or free shipping. Naturally, these are the most obvious and probably the most popular options for e-commerce stores willing to build an email list. You can offer coupons a couple of seconds after a visitor lands on a webpage or right before they leave it – using the exit-intent technology. Both moments are when the visitors’ attention is at its peak.
2. Guide. Guides can be created based on the queries from your audience or your best-performing blog posts. Ideally, you want a guide to be relevant to the page it is offered on. For instance, in exchange for a subscription, Business Know-How offers a free guide with 33 ways to build an email list. It’s promoted on the pages relevant to the topic of email marketing and you get the link to download it via email once you confirm your subscription.
3. Toolkit. A “toolkit” is an umbrella term used for curated lists of helpful resources: tools, formulas, templates, and insights. For example, Semrush, a well-known SEO platform offers a toolkit for creating a successful PPC campaign. What makes their lead magnet offer truly tempting is a brief summary of what exactly is included to the toolkit and how long approximately it will take you to implement the tips shared there.
4. Cheatsheet. A cheat sheet is just a concise set of notes for quick reference conveniently summarizing lengthy and often technical pieces of content. People love cheat sheets because they are time savers and typically provide complex information in a digestible format. You’re likely to see them on IT-related blogs offering cheat sheets for using a specific technology.
5. Checklist. This is another great opportunity to repurpose some of your popular blog posts into a lead generation incentive. WPBuffs, a WordPress Website Support and Maintenance Company, offers 2 checklists to achieve high page loading times and make sure your WP website is secure as their lead magnet. When you download them, each one is literally a 4-page PDF with 12 checkboxes you can even conveniently print out if you want.
6. Templates and spreadsheets. If your audience includes beginners at any niche, templates can be a winning format of a lead magnet for you. We’ve seen these incentives offered by bloggers teaching social media, photography and videography, realtors, web designers, and even healthy lifestyle magazines.
7. Webinar access. If you’re planning to run a webinar on the topic you have unique expertise in, that could be a strong incentive for people to subscribe. Announce the date and time of the event and ask your website visitors to subscribe if they want to receive the access link. Jon Morrow, the founder of Smart Blogger successfully uses this technique to share his knowledge and attract new email subscribers.

Bottom line

As of now, email shows the highest ROI of all marketing channels. Therefore, even a 1% increase of your subscriber base will bring significant value for your business, and using lead magnets is one way to achieve that level of growing fast.

Our advice? If you’ve never tried using incentives to increase signups before, don’t go for perfection. For starters, pick a lead magnet you can create over a weekend, place it on the subscription popup, and A/B test the copy. Then optimize your offer until you see the desired conversions rates. Good luck!

Article Source: https://www.businessknowhow.com/internet/lead-magnets.htm 

A Beginner's Guide To The Autoresponder

It's generally true that the lifeblood of any online business is your email list. Therefore building an email list is something you need to be doing from the outset. List building can be a very simple process if you have a few tools in place before you get started. One of the most important tools you are going to need is an autoresponder. Without an autoresponder building, your list is going to be much harder if not impossible.

Fortunately, there are a few different autoresponders out there and they are generally easy and inexpensive to obtain, Some are even free. And most are extremely simple to use. You won't need to outlay too much money to get started, nor will you need any specialized skills.

What Is An Autoresponder?

Autoresponders are messages set by you to go out automatically to your email list. They help you by automatically sending out emails and newsletters to recipients who have signed up to your list.

You can schedule each individual set of messages, (known as a campaign) to go out to your list in a sequence set out by you. You can decide what messages are sent by which campaign and even control the rate at which they are sent. For example, you may want to send emails out to a new subscriber on days 1,2,3,4,5 then slow down the rate of emails to say day 7,10,14, etc. Autoresponders are invaluable because they enable you to write your messages in advance and they keep track of who they have sent them to and when.

They also give you a breakdown of how many of your recipients opened the messages, clicked on links, etc.

The best autoresponders also give you the ability to create and manage newsletters, even providing you with hundreds of templates.

As you can see, an autoresponder service is really an essential part of your list building arsenal. Without it, you would find it almost impossible to collect and manage email addresses. It would also be a nightmare trying to keep track of what messages you have sent to each individual address.

There are two types of autoresponder services...

Self-Hosted Autoresponders

Self-hosted Autoresponders won't normally cost you a monthly fee. They will usually have an upfront charge for the autoresponder itself. However, what you save initially may cost you later down the line because of problems that can arise when using this method.

First, with self-hosted autoresponders, you have a very real chance of all your messages getting delivered to your recipient's spam folder. This is because a self-hosted autoresponder does not usually contain the ability to stop messages being filtered as spam.

Second, you will have to deal with any spam complaints you get by yourself. When you use a hosted service, they will usually handle any spam complaints you may get on your behalf. Also with a hosted service, you have the option to use double-opt. This ensures you will have extra protection in the event of any spam complaints.

Third, hosted services usually provide you with the ability to back up your lists should anything go wrong. With a self-hosted autoresponder, this will be solely down to you to attend to. Add to that any maintenance you may need to carry out and all of a sudden the money you are saving may not seem such good value after all.

Hosted Autoresponder Services

Hosted autoresponder services are much less of a headache to use. Not only are they generally white-listed with most of the major ISP's, but they also ensure you are protected in the event of any spam complaints you may get. They also have lots of extra useful features that you would not get with a self-hosted autoresponder.

There are numerous hosted services for you to choose from and each comes with their own pros and cons. If you have never used an autoresponder service before, it can be very difficult to decide which one is best suited to your own personal needs.

With this in mind, I'm going to give you a brief summary of the five most popular autoresponder services available today. You can then better decide which is the right one for you. Remember, once chosen you will usually have to stay with the same service for as long as you are running your business. If you decide six months down the line that you want to change your autoresponder, you will have the unenviable and somewhat complicated task of transferring your list to your new service.

Transferring your list to a new service can be a very time consuming and awkward job. Your new autoresponder service may even require you to ask all of your lists to reconfirm their subscription. Best case scenario, this could take a long time, worst case you could lose a large chunk of your email list in the process.

Obviously, if you have spent the past six months building your list, this would be a major setback. So as you can see, it is important to choose the right autoresponder service from the start.

Popular Hosted Services

Aweber.com

Aweber has been the most popular autoresponder service for a very long time now. The reason is they are a very reliable service, with some great features and a price plan that will grow with your list. Therefore it is not too expensive at the outset, in fact at the time of writing it's free for 30 days then just $19 a month. As your list grows your monthly fee will increase. Aweber is also fairly easy to use and with access to over 700 templates and 6000 stock photos, it is well worth considering. It also has a great customer support system.

GetResponse.com

GetResponse is second only to Aweber in terms of popularity. They also boast some great features including a fairly substantial image library as well as over 500 templates. As with Aweber, Getresponse is simple to use and also has plans that will grow with your business. Starting at $10 a month they are cheaper than Aweber, and also offer the option of getting an 18% discount if you pay for 12 months in advance. Again at the time of writing they are offering a 30-day free trial.

iContact.com

Just like Aweber and Getresponse, iContact is offering a 30-day free trial. With packages starting at $14 a month they are competitively priced and with a 15% discount if you pay annually are well worth a look. They provide a very reliable service and although not as user-friendly as Aweber and Getresponse their autoresponders are still very good. Add to this the fact that you can manage a list of up to 15,000 subscribers they offer a very enticing autoresponder service. Another great point to take into account is the ability to import your existing list and add contacts manually.

ConstantContact.com

Constant Contact also offers a free trial period, but unlike the others, this is a 60-day trial. Like Aweber and Getresponse they offer a service that grows with your list, with packages starting at $20 a month. They also offer a good size image library, templates, and a phone app. They are a little let down by the lack of features compared to Aweber and Getrsponse. But with a really good support network, they certainly offer a service worth considering.

MailChimp.com

Finally, we have MailChimp. Mail Chimp is somewhat different from the other autoresponder services because they offer a free service aimed at startups. If your list remains below 2000 you will not have to pay anything. After 2000 names on your list then you can go onto the paid plan which starts at $10 a month. However, with the free version, you are limited to the features you have access to so you may want to start on the paid plan earlier in order to access the extra features.

Bottom Line

The autoresponders I have listed all have really good integration features and work really well with WordPress. As WordPress is used to build around 28% of all the websites on the internet, being able to integrate into this platform is an important feature.

Although I have listed what are probably the five most popular autoresponder services out there, that's not to say you should disregard the others. By all means, have a look at a few of these and decide for yourself. We all have different wants and needs and maybe you will find a service more suited to what you require.

Have you started using an autoresponder service yet? If so which one and how are you finding it? Do you use a self-hosted autoresponder? what problems have you faced and how have you overcome these?

I'm a full-time internet marketer and product developer with a passion for helping newcomers succeed in what can be a very confusing business. If you would like more free advice, tips, help, and information on running a home-based business feel free to drop me a line. Just visit my website at http://darrenjrussell.com

Article Source: https://EzineArticles.com/expert/Darren_Russell/2379573

How To Monetize Your Email List - 6 Awesome Email List Building Secrets!

3 Advanced List-Building Strategies You Should Start Using

Why You Need To Build a Proper Email List To Make Money On The Internet

Making money on the internet requires a proven plan. One way many have procured money through the internet is by developing an email list. This list consists of persons that subscribe to receiving information about the products you are selling. These people are already interested in the information or product you are selling. Thus they subscribe to receiving further emails from you. This is important that they want to receive emails from you. They may never buy your information or product, but many of your subscribers will continue to show interest and eventually purchase your product. This requires an autoresponder. There are a number of companies that provide this type of technology. They will often provide their service free of charge for the first month. This is to their benefit because if you like their service paying for this service becomes a possible course of action. These services will also help you to build your email list, with expert advice. Remember they want you to succeed because this is income down the road that they will receive from your continued relationship with them.

When selling something on the internet your product will have to be of value to your potential customers. One way to get potential customers interested in your product is to offer a free eBook. There are a number of places on the internet that will help you develop an eBook that will be of interest to potential customers. These will have to be targeted to people who need this advice. There are many people searching the internet for advice on a never-ending list of topics,. This could be advice about relationships or how to improve their dogs' behavior.

Developing an eBook will take some time. The proper process to making one involves creating a platform that people will be engaged with. Your eBook must help people solve issues that are personally involved with. You can often find information on the internet that will help you add content. However, it is best to be original and speak from your experiences and intelligence. When writing information you want your audience and potential customers to review, be original. Remember your potential customers want honesty in the information you are providing them.

When it comes to the time when a possible sale is close, the customer must trust the webpage that sale will take place on. There are a number of reputable affiliate marketing ventures that you can sign into which will provide ample security when it comes to various credit card transactions. Security is very important to you as the vendor, and every customer you interact with.

Best Regards

Making money online requires a plan. One method to make money online require monetizing your website. This requires learning how to build an email list with thousands of subscribers. Click here to learn how to monetize your website.

Article Source: https://EzineArticles.com/expert/Paul_Luciw/816160

Highly Effective Email List Building

Last month we covered 3 ways to list build that are working especially well this year. If you missed the article, you might want to go back and see how to build your list with Facebook Live Videos, Guest Posting with Upgrades and Hosting a Virtual Summit.

Today we have three more list building techniques that are working really well this year.

And before we get started, I just had a thought: What if you implemented all 6 of these techniques in the next 60 days? Can you imagine just how fast your list might grow?

Hmmm. Something worth thinking about. And definitely something worth doing. That's because if your list isn't growing, odds are your income is either stagnant if you're lucky, or diminishing if you're like most marketers.

The fact is, there are two kinds of customers who tend to buy the most stuff from you. One is the fan who will buy most anything you recommend or create. The second is the new list member who right now thinks you're hot stuff. And you are! But the problem is, sooner or later they will latch onto someone else or lose interest in the topic, and then they're not such a great customer anymore.

Which is why you always need to be list building.

Let's get started:

Method #1: Give the Bonus

This one is simple and quick. You take one of your products and offer them to someone who is about to launch a product. Your product then becomes a bonus to their product.

To be effective, you should offer a product that is currently selling well or at least recently sold well. This will make it easier for the product launcher to say yes.

Your product should also be an excellent fit while not duplicating content. For example, if they're selling a course on meditation, you might offer your product on getting great sleep, easing stress or thinking more clearly - all benefits of meditation.

Everyone who buys the product from the launch will be added to your list, so you can send them the freebie.

Method #2: Do Webinar Giveaways

When you publish a new blog post on how to do something or achieve some kind of results, give a free webinar, too.

To entice people onto the webinar and get them to join your list, you're going to offer an incentive. It should be something people love that is very closely related to the blog post topic.

Once people get on your webinar, let them know how to get the freebie, teach the content in the blog post, and at the end pitch your paid product that is directly related to the blog post.

Here's what the sequence looks like:

· Publish a blog post

· Offer a free webinar to blog post readers

· Let everyone on social media know about the webinar as well

· The incentive to get on the webinar is that you are teaching the content in the blogpost (and then some) AND giving away something really enticing and valuable.

· On the webinar, give them the URL to download the freebie (they give their email address so you know where to send it). Teach blogpost content. And pitch a product that is directly related to the blog post.

Don't forget to record the webinar and place it on the blog post. This will keep new people coming to the webinar and signing up for the enticing freebie, as well as buying your paid product.

And of course, you can continue to send people to the recorded webinar via social media.

Rinse and repeat.

Method #3: Get New Subscribers to Tell Their Friends

Using a tool such as SmartBribe http://www.smartbribe.com/ you can bribe your brand new subscribers to tell other people about you via social media.

Here's how it works:

You need a lead magnet. Identify the most popular and awesome free thing you give away. Or create something new, or even use one of your products as your lead magnet - whatever works for you.

Then you set up SmartBribe to give away something even BETTER on the thank you page in exchange for people telling their friends about you.

Once your new subscribers tell their friends about you via Twitter and email, they'll get the even more awesome thing.

A word of caution: Most people will read this article and do nothing.

A small handful will choose one list building technique and use it to quickly add more subscribers.

But only the truly motivated will use all 6 techniques - those in this article and the one that appeared last month - to build their lists at an exponential rate.

And those are the folks who will be earning 6 figures a year from now.

Just sayin'.

Discover how to engage and excite new customers into taking action and spending money with you by using these simple free marketing tips from Nick James, The Internet Business Coach http://www.Nick-James.com

Article Source: https://EzineArticles.com/expert/Nick_James/4882

How to Start an Email List — Tutorial Video #1

Email Marketing Best Practices - 9 Tips

Your 2019 Guide on How to Use Video in Email Marketing

It's not news that video is at the forefront of marketing these days.

From creating videos for your website to hosting Facebook Live sessions, this marketing tool has transformed from a nice-to-have to a must-have if you want to effectively engage with your audience and build a loyal following who will be more apt to purchase from you.

Video-based marketing is a great way to stand out from the multiple messages people get in their inboxes every day, not to mention how effective it is on social media.

This article focuses on using video in your email marketing. Keep reading for the technical parts of utilizing video in your email marketing and the creative aspect for some inspiration.

I've talked about using video many times in the past, but in case you're still not convinced or didn't think to use video in your email marketing efforts, it's time to pay close attention. According to a study done by SuperOffice, including video in emails led to open rate increases of six percent (the average open rate across industries is about 25 percent).

Some other benefits of video marketing:

• It saves time. You can create short, engaging pieces of video much more quickly than it will take you to write an 800-word blog. It also gives info to your viewer in an easy-to-understand way.

• It can help SEO. Your Google search ranking can improve if your footage is viewed and shared by enough people.

• It's cost-effective. You don't need CGI effects or animation to make something great. A video can be much more affordable to produce than a blog or ad.

• It grabs attention. Especially when added into your newsletter, a video captures your audience's attention and compels them to want to watch.

First, the Technical Part of Video Email Marketing

Before you start brainstorming ways to use video in an email, you need to know how it plays in different email clients.

There are over 30 major email clients, including Gmail, Microsoft Outlook, Apple Mail and Yahoo Mail, and some of them don't support the requirements for using an email with a video.

Traditionally, marketers would use HTML5 (Hypertext Markup Language) to code HTML video directly into an email, but recipients with certain email clients aren't able to play it. Many popular email providers will only show a fallback image, and your marketing message will be lost in the crowd.

Fortunately, some of the popular services like MailChimp, Constant Contact and AWeber make it easy to share across all providers by using a screen capture image of your video and linking it to your original content on your blog, YouTube, Vimeo or similar sites.

This gives the appearance there's actually video in your email and avoids technical issues with your email provider.

Instead of having to learn HTML5, there are also 3rd party services that can create a video snippet for you to include right in the body of your newsletter. In fact, I did this in a recent newsletter of ours!

Check out Playable to embed a short video in your next newsletter. Playable will replace the video with an image of your choice if the email service provider doesn't support the video technology.

>> Learn more about the features of our favorite email providers.

No matter what eNewsletter tool you use, it's crucial to test your campaign before you send it out. You'll need to have accounts on all of the popular email platforms so that you can see how your footage works in each of them.

Sound like a lot of work? Trust a professional marketing company that's been helping clients create successful eNewsletter campaigns since 2003.

Next, Make Sure You're Mobile

According to Hubspot, mobile opens accounted for 46 percent of all email opens. That means you have to ensure you're keeping smartphones in mind when you're email marketing with video.

Fortunately, eNewsletter providers such as MailChimp and Constant Contact let you test and see how your messaging will look before you send it out.

It's still important to keep the file size as low as possible so the video doesn't need to buffer to start playing. Mobile devices don't have the fastest download speed.

A good tip is to take a 10-second snippet of your video to use in the newsletter. That snippet can then link to the full feature on your blog.

Also, always make sure the autoplay is off, especially on mobile. Most people don't appreciate having something start playing (often noisily) as they sit in the office or on a bus; they prefer to click on Play themselves.

Now, On to the Creative Part

With the technical stuff out of the way, let's look at how you can actually create content that will engage your viewers and get you more visitors to your website.

You need a plan with clear objectives or else you're just sending content out into the world and hoping it will be seen and loved.

Why are you creating this campaign? To generate leads, brand awareness, followers...?

Once you've identified your objectives and goals, you can start thinking about actual email, and the content you want to produce.

As mentioned, host the full-length video in a blog post, landing page or even on social media and then plan to incorporate a "sneak peek" of that video in your email marketing campaign, linking to the full-length version.

Here are six tips and inspiration to get you started:

1. Use the word "video" in your subject line to make your message stands out.

2. Promote an event. Let's use a law office as an example. We created a short video using Wave. Video for one of our clients, A Family Law Firm, to promote an upcoming seminar they were hosting.

3. Offer tips. When it comes to email marketing with video, users want short, digestible clips. A "Top 5" or "4 ways to improve" will get more attention than a 2-minute creation of you trying to explain a product.

4. Create a series. This is a great way to keep people engaged with your expertise, as long as what you're providing is valuable to them. Stay away from a five-part series on your latest offering. Instead, solve a problem.

Using the law firm video marketing again as an example, you could set up a list-building campaign and do a four-part video series on ways to prepare for a separation or divorce:

• Part 1: DIY or hire a lawyer?

• Part 2: Filing the necessary paperwork

• Part 3: Dividing assets

• Part 4: Supporting your children

5. Make tutorials. Your product or service solves a problem, so how can you showcase this to your clients? Educate your viewers with a short explanation of how your product or service will improve their lives, using real-world examples.

6. Think outside the box. Now, we don't all have the budget outdoor company Patagonia does; however, look at how they've integrated amazing footage into their email campaigns. It doesn't focus on their surfing gear, but it's relevant to their customers.

Whether you're a life coach shooting some footage while you're on vacation or a wellness provider offering viewers a glimpse of your dinner prep process, get creative and get shooting!

Email marketing with video can be incredibly powerful, increasing your open rates, engagement, leads, and sales substantially.

However, not every email should contain one. If you start using this marketing tactic every time you send out an e-newsletter to your subscribers, they'll stop paying attention. Think of it as one way to stand out from the crowd, but don't neglect your other tactics.

Crafting an eNewsletter campaign with video (or without), choosing the right email provider, testing and monitoring open rates and engagement is a tough job. And, it needs to be done well or else you'll end up alienating and losing subscribers.

Susan Friesen, the founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having a lack of knowledge, skill, and support needed to create their online business presence.

As a result of working with Susan and her team, clients feel confident and relieved knowing their online marketing is in trustworthy and caring hands so they can focus on building their business with peace of mind at having a perfect support system in place to guide them every step of the way.

Visit http://www.ultimatewebsiteguide.ca and download your FREE "Ultimate Guide to Improving Your Website's Profitability - 10 Critical Questions You Must Ask to Get Maximum Results".

Article Source: https://EzineArticles.com/expert/Susan_Friesen/260293

Love Your List & Your List Will Love You

You may have heard the saying often thrown about in internet Marketing circles: The Money is In the list. I'm not going to argue with this, it is as true today as it has ever been.

In fact, I would go as far as to say the single most important thing to do for anyone new to the world of internet marketing is to start building an email list as soon as possible.

Indeed the great majority of any internet marketers time is taken up by growing their list. But unless you spend some time looking after the existing customers in your list then everything you've invested will have been wasted.

If I could give only one piece of advice to anyone starting out in Internet marketing it would be "Love Your List."

Unfortunately the majority of people venturing into internet marketing make one major error. They are so focused on squeezing as much profit out of their list as they possibly can that they forget they are dealing with real people.

This approach may work well in the short term and could even give you a good initial income. However, eventually you will lose the confidence and trust of the people on your list and they will stop responding.

This way you are going to have to put time and money into replacing the customers you are consistently losing.

Believe me you will have better things to do with your time than constantly replacing people dropping out of your list due to neglect.

These are real people!

You need to understand that behind every email address you collect there is a real person. Someone who has shown an interest in what you have to offer. They have trusted you enough to give you their name and email address. A conscious decision was made to take the time and respond to you. They may even have downloaded one of your products or possibly made a purchase from you.

So you must remember these are real people with real dreams and real feelings. You will find that if you treat them as such, if you show your human side, you will be in this business for the long term rather than be just a quick flash in the pan.

When you get a new subscriber don't go all out sell, sell, sell. Because if you are constantly plying people with sales emails, you will lose more people than you retain. If this has been your approach so far you need to stop now. This method has been a tactic of internet marketers for so long, it's just not working anymore. People these days will just not put up with that kind of hard sell.

Think about the times when you subscribed to someones list. It was probably because they had a free offer that interested you, right? Now when you gave them your email address you knew that would not be the last you heard from them. You know at some point down the line they are going to try and sell you one thing or another.

If they take the hard-sell approach and keep pestering you with sales emails chances are you will unsubscribe from their list. However if they are sending you useful information. Or they are giving you free training or great advice, you are more inclined to read their sales emails when they inevitably do arrive.

Remember it cost a lot more time, effort and money to get a new subscriber than it does to keep your existing list happy and interested.

People will stay on your list if you are giving them great FREE content. The longer they are on your list the more chance you get to build their trust. The more they trust you the more likely they are to become a paying customer. They are more likely to recommend you if they think that what you are providing is useful and worthwhile.

These people on your list can be your greatest form of promotion...

You can tell people how great you are. You can tell them what a wonderful product you are selling. They may or may not believe you, they may or may not buy from you. But if someone totally unconnected to you gives you the thumbs up... that is such a powerful thing.

There is nothing greater for yourself or your brand than the endorsement of one of your customers.

It is for this reason that I say Love Your List.

If you put the time and effort and love into your existing customers then it will pay off in the long term. Not only will you have to spend less time replacing the customers you are losing. You are more likely to have a growing list who are willing to become paying customers.

When you are starting out, building an email list can seem like the hardest thing in the world. To get complete strangers to trust you enough to join your list can really take a heck of a lot of time and effort. So doesn't it make sense to ensure that all that work you have put in to get your subscribers should not go to waste?

In Conclusion

Remember! it is extremely important to keep growing your list, but it is equally important to look after your existing subscribers. After all you don't want the effort you are putting in to growing your list to end up being largely to replace the people you are losing.

Once you start to build your list, ensure you spend some time connecting with those people. Send them an email AT LEAST once a week. Make them feel wanted, valued and loved. Send them free content, help, advice and tips. Give them free training but ensure it is the full course that delivers on what you promise.

Don't give away 80% of something and then ask people to pay for the final 20%. This is a sure fire way to get people reaching for the unsubscribe button.

In short if you love your list, your list will love you.

I'm a full time internet marketer and product developer with a passion for helping newcomers succeed in what can be a very confusing business. If you would like more free advice, tips, help and information on running a home based business feel free to drop me a line. Just visit my website at: http://darrenjrussell.com

Article Source: https://EzineArticles.com/expert/Darren_Russell/2379573

How to Build an Email List Fast and for Free — 5 List Building Tips

Autoresponder - The Key to Running a Successful Online Business

In this article, we shall define what autoresponders are, and why you should utilize them to achieve successful online business.

If you run an online business it means you already own a website or a blog. Once your online business is setup, the next most important thing to consider is using an effective autoresponder.

Autoresponder defined

In simple understandable term, it is actually electronic newsletters forwarded automatically to your subscribers via your mailing list, and this is done at intervals that you specify or define. By sample, you can design and specify an autoresponder so that once a person signs up to your mailing list he or she will receive a welcome note from your business. Subsequently, you can send other messages such as business discount codes, invitation to connect on social media, new product launch, etc.

The importance of autoresponders

Using autoresponders for your online business keeps a large bulk of your email marketing automated, and that's if you setup things appropriately. With an autoresponder installed on your website, your subscribers will be able to receive specific vital key messages about your business. With this benefit, you do not need to bother about manually sending these messages out, as it is fully automated as set. This simply makes the importance of using autoresponders all the more clear. In short, they help you save time running your online business, loads of it.

How can you utilize autoresponders to help promote your online business?

• You can utilize them to forward custom birthday greetings with other related offers to subscribers on your mailing list.

• You can transition a subscriber from one phase of communication to another after they purchase an item/product. For example, you can move a subscriber from a 'prospect' level series of messaging to 'upsell' series of communication.

• You can forward mails to subscribers exactly one month after they purchased a product. This can be done to motivate them to renew a 'policy or guarantee.'

When autoresponders are utilized in such creative and meaningful ways, it can help generate substantial sales and income - with high returns on investment for your business.

To use them, you can sign up with popular providers such as MailChimp, Getresponse, Aweber, Mad Mimi or Campaign Monitor, etc. These providers are renowned for offering businesses robust autoresponders with dedicated tools for hosting mailing lists and forwarding newsletters and messages.

Finally, autoresponders when setup and used properly can help online businesses automate lots of marketing activities and tailor specific messages to a mailing list for profit making and client engagement.

The $ is in the LIST! All the Web tools you need to achieve success under one roof for only $10/month! Autoresponder, Hosting, Splash/Squeeze page builder, Tracker, Rotator, Advertising and much more! Plus Unique Pay Plan, unmatched in the MLM industry - 100% commission! Discover how you can build a successful online business and start making $ NOW!

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Article Source: https://EzineArticles.com/expert/David_Neumann/2497570