5 Simple Steps To Earn Money From Internet As An Affiliate Marketer

The online industry is growing every passing day. The proof is - there are many options to earn money from the internet. Affiliate marketing is one of them and it is currently selling like a hot cake! There are two possible reasons for its immense popularity and demand. Firstly, the process involved is very simple and easy to follow. Secondly, it commands very little investment and offers a steady source of income.

When it comes to the process involved, it comprises of three things - seller, middle man, and customer. The internet marketer basically plays the role of the middleman. The marketer promotes products of the seller and earns a certain amount of commission every time a customer purchase's the said product.

Remember - as an affiliate, you are expected to generate sales through different promotional tools. Therefore, you are expected to take appropriate measures which in turn can enhance your earnings. The following are the 4 simple steps that can help you in this regard.

Choose Your Niche Wisely: Make sure to choose the niche/topic that you are passionate about. It will help you in your work if you select a particular area that interests you. If needed, you may take the help of search engines or online forums. It helps in identifying products or services that are in great demand now. Whatever niche you choose, always stick to it. It is advisable that you don't jump from one niche/topic to another. For, it has chances of destroying the trust of your customers.

Select Products With A Thorough Investigation

As a part of the investigation, try to judge the marketability and profitability of the products you choose. Fortunately, there are several affiliate marketing networks such as Commission Junction that is very helpful. These websites have a marketplace wherein you can find an innumerable number of products. The best part - registration to these sites is absolutely free of cost. On completion of registration, you are provided with an affiliate ID and a special affiliate link. Every time a customer clicks the link and buys a product, your account gets credited with the commission.

Make A Blog or Website To Reach Your Audience

Having a blog or website of your own allows you to reach your target audiences in a quick time. In addition, it permits you to place your affiliate links according to your convenience. Instead of registering with a free web hosting service provider, it is better to opt for reputable companies like Host Monster or GoDaddy. This way, your objective to earn money from the internet becomes smoother and easy.

Create Quality Content: Your website or blog may contain the slickest web features. However, it has no relevance when it comes to driving traffic. Instead, it will all depend on the quality of content you provide. In order to attract customers and convert the clicks into sales, it is very important you keep all promotional matters very alluring. If time does not permit you to write such content, you may get it written by someone else.

Drive Quality Traffic To Your Blog or Website: If you wish to earn money from the internet with affiliate marketing, you need to drive website traffic. For this purpose, you may utilize suitable methods like E-mail marketing, Classified Ads, Paid Advertisement and Article marketing. This is very important when you choose programs like Amazon Affiliate Marketing. More traffic means more visitors, more sales and more commission!

For further information, please visit http://typenmakemoney.blogspot.com. The blog tells you the easiest ways to earn online.

Article Source: https://EzineArticles.com/expert/Bijoy_Ranjan_Dey/617766

WHAT is Affiliate Marketing and HOW Does it Work? For Beginners!

Make a Great Podcast Intro

Best Audiobook Creation Tips From Professionals

Audiobook concept

Audiobooks have proved to be a fantastic growth for authors, producers, and narrators. Readers prefer listening to the author narrating his book. Here are some points for an author to be considered while recording his audiobook.

(1) Make sure you record the highest quality audio

There are various technical requirements to be followed while recording an audiobook of the best quality. The best quality of audio can be recorded at a place free of unwanted noises that may ruin the quality of the audio. Your recording can be done at your home but make sure there isn't any noise that deteriorates the quality of your audio, and this noise may cause wastage of your time as you would have to re-record your audio to get rid of the noise.

Your audio recorder is crucial in producing high-quality audio. There are tons of microphones out there, and you can surely find one which is in your budget. For recording audiobooks, I recommend using USB microphones. If you don't want to read a lot, you can purchase the Blue Snowball, which records high-quality audio and is super affordable.

(2) Prepare yourself for recording

Recording audio is not an easy task. You have to put all your expressions and emotions into your words. The way you convey your words lets your reader get connected to you. So you must be full of energy to express your thoughts.

Here are some of the points to be taken care of while preparing yourself for recording:

Schedule sessions a few days apart If you are an introvert and new to this recording world, then make sure that your voice doesn't tremble while speaking and the words and the emotion behind it must be clear. You must speak yourself out with a lot of energy so that the reader must feel connected to you. Every recording session takes a minimum of 2 hours so you must schedule your recording hours when you have enough energy.

Try to avoid dairy before recording tries not to have the things that can clog your throat and obstructs your speaking. To have perfect audio, your throat must be clean, and in case you are ill or cannot speak properly, it's better to get recovered and then continue with your work. It is recommended because the recording software requires your voice to be of the same intensity and quality.

If you're recording around mealtimes, make sure you take a snack with you. Try not to schedule your recording sessions around your mealtimes. But in case it happens, has some snacks with you because a grumbling stomach can distract your mind and can even lower your energy while speaking.

Modulation of your breath is a must while recording. Holding your breath for a longer period, while reading longer chapters, can even lower your stamina. So you can have some recording classes from the professionals to have an effective recording.

While recording, don't read from the pages rather read from a tablet or any electronic device because while reading from pages, the noise of turning the pages can add up an unwanted effect on your recording. Also, turn your phone or other devices to airplane mode and turn off any Wi-Fi connection as this can also add up a noise that might not be noticeable while recording.

Once you start recording, there might come some situations where you need you to modify your writing and record it again. So, it's recommended recording those books or files that may remain static for a longer period. For instance, if you are recording any technical stuff, then you would have to update it annually, and if you have to update a smaller section then the quality of your voice must match to the previous sections' quality, else you will have to record it again. So, updating is not an easy task.

Each ACX file needs to be a single chapter of the book, as this can reduce the loading times and also while starting a new chapter with a new file you can re-energize yourself. Opening and closing credits are mandatory, and text to it is provided in the ACX notes.

(3) Learn some editing skills to keep the cost down

Once the recording is completed, then you are left with editing. Awful editing garnishes your recording to a greater extent. If you pay any producer to edit your recording, then this can increase the quality of your work at the cost of decreased profit. You don't need to download a paid software to do your editing, you can use Audacity, free software to edit your files. So, if you want to edit your recording on your own, here are some tips to be followed:

If you make a mistake when recording, clap your hands. This creates spikes in the audio files and could be used to find the errors later. If there occurs a lot of mistakes, then for smoother reading go back to the beginning and read it again. Continuous reading for long hours, can make you feel tired and this can increase the number of your mistakes, so, take a break from reading for a while.

Free editing software such as Audacity or others that are compatible with your computer can be used. Cross Fade function is used for cutting the files. Amadeus Pro, editing software on Mac, has a facility of auto-fade with Smart Fade function. Try to use ergonomic keyboards and mouse, as regular working can cause wrist pains and other issues.

The ACX has its technical requirements, one of which is to add a few seconds of Room Tone to indicate the beginning and end of the file. To make the process easy and quick, you can record these room tones separately and can just add it using a pre-cut tool to top and tail each file.

High-quality audio files are very large. So, for sending these files, again and again, E-mails cannot be helpful. Thus, to send your edited files, you can use DropBox. This is done so because larger files get onto the memory of your computer faster. Therefore, for sending your files to Virtual Assistant(VA) and later to the producer, you can use DropBox.

Conclusion

These were some of the tips that might come handy next time you want to record an audiobook, or if you want to record your first audiobook.

Audiobook creation requires a good microphone. Read this article on Best Microphones for Youtube Videos and Podcast

Article Source: https://EzineArticles.com/expert/Erwin_Cooper/2502493

What Is A Podcast? Why Do I Need One?

Today, I will answer the question, "What is a Podcast?"

First, a podcast is a modern form of blogging. When blogging was introduced, it transformed the way information could be delivered to the masses. Instead of writers submitting countless articles to countless magazines, etc. in trying to get their articles published, blogging was created.

With the expansion of the internet, bloggers soon found they could bypass the corporate world of magazines and interact with their intended audiences directly. Some bloggers even monetized their content and created an entirely new career, without even trying to enter the magazine publishing world.

Podcasting is the audio version of blogging!

Just like blogging allowed anyone with a computer to become a reporter, podcasting allows anyone with a computer to become a talk show host or online radio personality.

The main difference between online radio and podcasting is the ability of a Podcast to generate subscribers. I had an online radio station that had thousands of listeners in over 160 nations. We were rated #1 in the world on several occasions by Shoutcast.com. But I could not ever contact any of them. I could not capture their emails nor offer them the ability to subscribe to new programming. I was at their mercy to keep coming back for more content.

Podcasting changes that dynamic. Through podcasting, you can offer a subscription alternative. You can offer free items in exchange for your listener's email address. You can grow your own, personal audience that only wants to hear from you!

I want to answer any questions you may have concerning podcasting. Go to https://podcast-training.com/contact. Fill out the form and be sure to send me your questions. If I use your question, I will send you a link to download by book, "The Complete Podcasting Guide."

Article Source: https://EzineArticles.com/expert/Robert_Thibodeau/2198393

Top Podcasting Tips & Tools for Recording, Interviews & Exporting (2019 Tutorial)

Podcasting Tutorial - Video 2: My Top 10 Recording Tips

Is Podcasting Difficult to Do?

Today, I will answer the question, "Is It Difficult to Do?"

The quick answer is "No." But there are some things that you need to pay attention to in order to produce a quality product. If you do not have a quality podcast in this day and time, your listeners will probably only end up being your family and close friends. If you want to expand your reach, you should invest in a few pieces of equipment that will improve your quality.

Now, if you are doing a video podcast, you definitely will need a camera. If you are going to use your laptop, you probably have a camera built-in. If you are using a desktop computer, you can purchase a cheap camera that will sit on top of the monitor. The other option is to purchase an actual video camera, but this could also be the most expensive option.

For an audio podcast, you can use the microphone built into the computer itself. But it will also sound like you are using the microphone built into the computer. For just a small investment, you can purchase a headset and microphone combination. This will improve the sound quality and help you to stand out from those who just want to use their cell phone or computer microphone.

For a bit more, you can purchase a little better Condenser microphone, such as a Blue Yeti or Blue Snowball. These work well as long as you stay close to the microphone. I have used a Blue Yeti, and you can see it here!

If you truly want to go all out and get to the professional sounding quality, you can purchase a Dynamic Microphone. This style of the microphone only picks up sounds that are directly in front of it. It's the type you see in pictures of radio stations where the DJ is speaking directly into the mic. The condenser mics pick up sounds from AROUND the microphone... basically, the room. Which is why it sounds "funny" unless you are directly in front of the microphone like I am right now.

So, there you have a list of some of the equipment you will need. In the next article, I will answer the question, "Is it complicated?"

Robert Thibodeau has been in online media since 2010. Between his online radio programs and his podcasts, he has accumulated more than 3,000 episodes and 500 interviews. He has helped many podcasters with launching their own podcasts (many of which have earned numerous podcasting awards). He has a complete podcast training program, taking you from "Concept to Launch and Into Monetization." You can read more information on his training program at http://www.podcast-training.com You can also download his "Podcast Creation Checklist" for FREE under the "Services" tab on his website.

Article Source: https://EzineArticles.com/expert/Robert_Thibodeau/2198393

How To Launch a Podcast in 11 Steps (For Beginners)

5 Benefits Of Podcasting Vs. Blogging

When setting up a website or new business, many entrepreneurs instantly think about creating a blog through which they can promote new products and services. However, blogging isn't necessarily the best way to do it, although having a blog is an important aspect of any website.

Here are the benefits of using podcasting to reach out to your visitors.

1. It's Personal and Real

One of the reasons why podcasts can be more effective than blog posts is because they seem that little bit more real. Videos and audio recordings as opposite to text written on a screen often appeals to many people, and it's also easier for people to put on a video while they're cooking or doing something else. Watching somebody talk in a video or listening to somebody's voice in an audio recording can be more effective since you can convey more emotions, such as tone of voice or facial expressions.

2. It's Convenient For People

Your listeners don't have to be online at the time you post the podcast - they can watch it later and catch up. This makes it convenient for both you and the listeners since you can create and post content whenever you like and they can listen or watch the podcast whenever they are free.

3. It's Easy To Do

There's nothing complicated about making a podcast. All it involves is a camera or smartphone to record it on and a connection to upload it to the internet and post it on your website. You can make videos no matter where you are in the world, and as long as you have a Wifi connection, it can be uploaded instantly.

4. It's Simpler Than a Blog Post

Making a video or recording for your podcast series can be easier than creating a blog post since you don't have to worry as much about making spelling mistakes. Since you're talking rather than writing, you can say more in a shorter space of time and worry less about whether you've spelled something incorrectly or missed a comma here and there.

5. Videos Are More Appealing on Social Media

If there's a link to an article and a link to a video, more people will be attracted to the video than the article post. This is because videos are more visually appealing to most social media users, which means that your website will get more clicks, visits, and interest.

A podcast provides on-demand and targeted content that your audience is looking for. It's free for your audience, they can listen to it on the go and allows you to connect with your audience much better than text-based media. To learn how easily you can start your own podcast, download my free checklist, Podcasting For Beginners, at https://jonallo.com/podcasts

Article Source: https://EzineArticles.com/expert/Jon_Allo/1079948

How To Create a Podcast For Your Business

Recording a podcast will connect you in a new way with your audience. They'll really get to know you and start to look forward to your shows. It's an effective way to create content in a new way that will get interested in your current audience and new members alike as you add value to their lives.

Come Up with a Theme and Main Purpose

When you decide to start a podcast, you want to come up with a theme for your podcast plus understand what the main purpose is for your podcast. Try to write down as many show ideas as possible.

Get the Right Equipment

You don't have to buy the top of the line equipment, but you do want to ensure that you sound good. You'll need a good quality microphone, your computer (a laptop or PC is fine), and some editing software like Audacity that will allow you to perfect your show. Plus, you'll need to be able to ensure that your show is encoded properly in the right format. Finally, you'll need a place to host your podcast like Amazon S3 servers, or you can use a service like BlogTalkRadio.com.

Plan Out Your Shows

You'll want to write an outline for your shows. The best shows keep a similar format for every show. Plus, if you have segments on your show, it's easier to plan the content. For example, you may have time set aside for opening monologue, music, various topics, commercial breaks, closing remarks, and your outro.

Set Up Your Shows for the Next Quarter at a Minimum

You'll want to schedule your show themes in advance so that you can invite the right guests on the show. Plus, knowing what the show is about in advance helps you develop the right content, find sponsors, and know what products you want to promote.

Market Your Show

Once you have everything set up and know your launch date, work on getting at least three shows completed for marketing purposes. Start marketing at least six weeks before your launch date so that you can get a good audience for the first three shows. This is going to ensure that your show gets started with good fans.

Have Fun

An important thing to remember about doing a podcast is that your happiness (or not) shows through in your voice. To help, try looking in a mirror when you talk so that you can keep your voice and personality light when appropriate. Have show notes in front of you so you don't have to memorize anything, and just talk and be yourself.

A podcast provides on-demand and targeted content that your audience is looking for. It's free for your audience, they can listen to it on the go and allows you to connect with your audience much better than text-based media. To learn how easily you can start your own podcast, download my free checklist, Podcasting For Beginners, at https://jonallo.com/podcasts

Article Source: https://EzineArticles.com/expert/Jon_Allo/1079948

How to Start a Podcast (2019 Tutorial) 🎤 Equipment & Software

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7 Habits of Great Email Marketers

If you want to get your email marketing off to the right start, it helps to think like the pros. There aren't many rules with email marketing and it's important to find your won approach. That said, if you start with these ideas in mind, you'll skip a lot of pain.

Habit 1: Always Add Value

Assume your reader is busy. Also, assume they're annoyed and looking to take it out on someone. If you do this, you'll write emails in the right way.

You'll be entertaining.

You'll be useful.

What you won't be is annoying, long-winded for no reason, insulting or a waste of time.

Every email you send should be valuable. It should offer a unique insight or provide something useful.

I know one marketer who hadn't quite figured this out. She would send a weekly email talking about what she's up to and the latest offers. The problem was this only changed every month or so, meaning she sent the same email - word for word - three times in a row.

Sometimes you need to say the same thing more than once. That doesn't mean you have to say it the same way. Keep it fresh and reward the reader for opening your email.

Habit 2: Focus On Success and Forget About Losers

Let's say you create an amazing bribe to entice subscribers onto your list.

Then you see someone subscribe, download your bribe and unsubscribe 20 minutes later.

You might be tempted to get upset and start rethinking things.

Don't. You can forget about people like that. Freebie-seekers won't buy from you anyway, so who cares?

Focus on making sales. If a bunch of subscribers opt-out of your list but you make record sales, that's a win.

Focus on building the relationship. Someone might be on the fence now and that's okay. Give them time, keep offering value and they'll probably buy later. And if not, who cares, right?

If your readers are trusting you more and more over time, then email marketing is working. If you're making sales, then it's working. Forget about individuals who just want your free bribes - they're not worth thinking about.

Habit 3: Learn From the Best

Who are the best email marketers in your niche?

Who are the best on the planet?

Have a read of their emails. Subscribe to their list. Notice what they say and how they say it. Compare their bribe to yours.

What can you learn from them?

What shouldn't you learn from them, because it won't work for you?

Trust me - the best marketers ask themselves this a lot too. Marketing always changes, so even the best know they need to keep learning.

Habit 4: Find Your Unique Voice

I said learn from the best. I didn't say imitate them.

When you study the best marketers, you'll notice a lot of amateurs imitating their style. I don't recommend it.

For one thing, it doesn't work.

For another, it's harder than figuring out your own voice.

Pay attention to how you speak in person. What's your energy like? Are you upbeat or crotchety? What strange phrases do you like to use?

Write your emails like this.

Yes, you want to come across as a professional. Definitely, do that. You also want to come across as human, though.

Habit 5: Be Reliable and Consistent

If you say you'll email five times a week, then email five times a week.

If you imply you'll add value with every email, then do so.

Consistency is key. Is it the most important thing? I don't know, but if you're consistent and you live long enough, success is guaranteed.

Habit 6: Sell

Your email marketing exists to sell. This is part of the value you add to the world. If your product or service helps people, then you owe it to them to convince them to buy.

Yes, you get something out of it.

But so do they. If there's mutual benefit and you're transparent about it, then it's the most ethical thing you can do.

Some people sell with every email they send. Others like to break it up with useful content. That's up to you to figure out - though you'll notice I sell with each of these. No matter what you choose, though, don't let a week go by without selling something to your list.

If they don't like it, they can leave. Say good riddance, as per Habit 2.

Habit 7: Keep Growing Your List

Over time, people will opt-out. It doesn't matter how good you are or how amazing your emails are. It happens.

This means you keep needing new subscribers, even if you want to keep your numbers stable.

You need to keep growing just to stay in the same place.

Some parts of your marketing efforts need to be dedicated to capturing subscribers. In between writing sales letters and emailing your list, you need to go out there into the world to find new readers.

Put your ethical bribe in front of them. Wiggle it enticingly until they can't resist anymore.

But remember, not all subscribers are equal. Go to where your ideal clients live - haunt their forums and Facebook groups and, if it's not against the group's terms, invite people to subscribe.

Want to get in on the email action?

If you want to keep learning about what email can do for your business, then sign up for this simple training for beginners here:

https://skl.sh/2JTgdps

Article Source: https://EzineArticles.com/expert/William_T_Batten/2522089

Your Greatest Email Marketing Asset

If you're planning on using email marketing to grow your business and make a greater impact in the world, you'll have to think about a lot of things.

Your brand.

Your offer.

If you're using one, your funnel.

Your messaging.

It can get a little overwhelming. Improving one thing might harm another. How do you juggle all these moving parts?

Like with anything else in life, if you're overwhelmed, then go as simple as you can.

In this case, focus on your greatest email marketing asset.

Which happens to be...

*drumroll*

... your list of subscribers.

This is your greatest asset because it's the thing that leads to sales.

If you focus on making sales by improving your list, you won't get sidetracked. What messages should you send? Whatever improves your list and makes sales. How often should you send them? However, often makes the most sales.

Keep this in mind and you'll avoid a lot of common mistakes.

For example, some people have hundreds of thousands of people on their list. These readers open and devour every message they send. But, when it comes to making sales, the list barely pays the bills.

Bigger lists are generally better.

But having the right people on your list is even more important.

What an amazing Email Marketing list is like

Think of your list as a community. It's an odd community, sure, since its members don't talk to each other. But you talk to all of them, so that makes you the leader.

And like all communities, leaders go a long way towards setting the tone.

So think about what sort of people you want in your community.

You probably want people who'll buy your products or hire you for your services. But is that all? Would you be happy with people who buy your product but never use it?

Or do you want people who whisper 'yes! finally!' when they see your offer?

People who use it, rave about it to their friends, write you glowing testimonials and let you know you've improved the world?

And forget purchasing decisions for a moment. Do you want people who are ambitious? Caring? Struggling entrepreneurs who are hungry to succeed? People with chronic pain who are ready to live as fully as they used to?

In other words, who is your ideal client or customer?

Who did you make your offer for?

Imagine a community of these people - that's what you want your email list to be like.

How do you do it?

Well, you attract the right people by offering them the right sort of bribe to subscribe to your list. This will be something they want - something they need, ideally - that they can start using immediately.

Then you keep them thereby sending the right sort of messages. Messages they find useful, entertaining or, ideally, both.

And you talk to them as if they're your ideal client or customer.

Talk to them as if they're ambitious entrepreneurs, what it's like to be one, what you honestly admire about them...

If it doesn't ring true to them, they'll leave. If it does, they'll feel like you're speaking in a way no one else is, which you will be. And if they're almost like this - maybe entrepreneurs with a bit of a dream - you might just inspire them to become the person you're describing.

Want to get in on the email marketing action?

If you want to keep learning about what email can do for your business, then sign up for this simple training for beginners here:

https://skl.sh/2JTgdps

Article Source: https://EzineArticles.com/expert/William_T_Batten/2522089

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Build an Email Marketing System You Can Be Proud Of

I know a lot of you are curious about email marketing. What it is, how to do it, does it still work in 2019. I figured instead of my little articles, I'd put together a more complete resource answering all your questions.

This article will focus on what it is and why you want to do it.

What is Email Marketing?

Email marketing is using simple, plain old emails to sell your products and services. It can be as simple as emailing people about your offer, or a complex, multilayered, finely tuned system. For now, let's keep it simple.

Let's say you have an offer. How do you use email to get it to people who might want it?

You could send unsolicited emails to people. It's tricky - people don't like being spammed - but it can work.

Or you could get people to come to you. On your website, ask people to sign up for your email list. You can then send them emails about your offer.

Both have pros and cons.

And both need to be done well - otherwise, you'll be spinning your wheels and getting nowhere.

But that's okay. After all, that's why you're here.

Does Email Marketing still work in 2019?

Short answer: yes.

Longer answer:

Plenty of people will tell you email is dead. They'll say Facebook killed it off or whatever. They've been saying stuff like that for decades, though, and the stats don't back them. Despite all these new platforms, email is not only surviving, but it's also thriving.

There are more than 3.8 billion email users today. By 2022, this is expected to grow to 4.3 billion. That's a tasty market - bigger than any social media platform.

Email volume also trends upwards. In 2017, 269 billion emails were sent a day. By 2022, that's expected to reach 333 billion. So, yes, people are still emailing each other.

But most importantly:

The return on investment for email marketing is rising, too. In 2018, every dollar spent on email marketing yielded $32.28, an increase of $2.25 over the year before. Not only does it pay off, but that payoff is also increasing.

But why?

The Secrets behind Email's rise

An email has many advantages over social media:

It's personal. On Facebook and Twitter, you're bombarded with ads you don't want. With email, any ad you don't want probably heads straight for your spam box. You control your inbox and who can send messages to it, something social media tends to lack.

Your email list is yours. Social media can shut you down without notice. Think that only happens to racists? Think again - enough outrage (real or manufactured) against you will see these platforms shrug and abandon you. If that happened, you'd have to start over. But with email, even if you're banned (which is highly unlikely) you could take your list to another provider.

It's useful. Sure, we probably receive too many emails these days. It still remains one of the best ways to stay informed and stay in touch.

Want to get in on the email action?

If you want to keep learning about what email can do for your business, then sign up for this simple training for beginners here:

https://skl.sh/2JTgdps

Article Source: https://EzineArticles.com/expert/William_T_Batten/2522089

The Power of Content Marketing

WHAT IS CONTENT MARKETING?

Content marketing is described as a strategic approach to marketing that focuses on the creation and distribution of valuable, consistent and relevant content to attract a certain refined audience for profits in the consumer market.

Most leading brands hire people with courses in content marketing to improve the branding of the product or service being marketed in the public domain and also benefit enterprises by increasing sales, cost-saving and getting more and better consumers with higher loyalty.

THE NECESSITY OF CONTENT MARKETING

Marketing has revolutionized today due to the digitization of almost everything around us. Mass media is targeted to reach the specific audience for which the product or service has been catered for. Quality content is extremely essential for successful marketing along with a well-defined plan or strategy.

Different forms of content marketing like social media marketing, search engines publishing quality and consistent content, successful PR strategies, inbound marketing, etc. are dependent on a proper content strategy that helps deliver the perfect content for a curated or mass audience.

Today, everything is digital. Marketing for almost anything, be it political, retail products or services, food or academic books, etc., Everything is effectively and almost freely marketed via social media platforms like Facebook, Twitter, Instagram, etc. Most of these social media websites and search engines pop up relevant ads according to the searches we make across the Internet.

STRATEGY FOR CONTENT MARKETING

Content marketing must be smart so as to capture the attention of the target audience for the service or product. Targeting the youth on social media, the elderly via television and radio advertisements are some of the strategies for smart content marketing.

The content must be designed in such a way so as to target the right audience in their mindset. Map the content for the product or service and then try to use the right type of content for the problem by mapping the buying cycle of people who have the specified problem and would be willing to venture into the product or invest in the service.

VARIETIES OF CONTENT

Different types of content are availably suitable for different marketing strategies like vlogs, videos, advertisements, billboards, surveys, email newsletters, posts on social media pages like Instagram, Facebook, Twitter, etc., Polls, podcasts, quizzes, outreach programs, photographs, predictions, news, etc.

Each option has its own benefits and can be used according to the demand of the situation. The single main goal of marketing is to increase business revenue and there are numerous ways to achieve that.

Content marketing requires creative brainstorming from professionals who can analyze the minds and thinking of the consumer to decide which approach is best to capture their attention. Interactive and creative content will definitely help make a product or service successful.

Content marketing Sydney can help employees in organizations make the best use of their creative skills to create content for marketing purposes with the help of digital agency Sydney to specialize in digital marketing and help deploy quality content for customers.

Article Source: https://EzineArticles.com/expert/Shalini_M/2609777

Content Marketing Tricks (115k visits PER MONTH)

AMAZON AFFILIATE MARKETING for Beginners in 2019 (Tutorial) - Make $100 A Day

5 Simple Steps To Earn Money From Internet As An Affiliate Marketer

The online industry is growing every passing day. The proof is - there are many options to earn money from the internet. Affiliate marketing is one of them and it is currently selling like a hot cake! There are two possible reasons for its immense popularity and demand. Firstly, the process involved is very simple and easy to follow. Secondly, it commands very little investment and offers a steady source of income.

When it comes to the process involved, it comprises of three things - seller, middle man, and customer. The internet marketer basically plays the role of the middleman. The marketer promotes products of the seller and earns a certain amount of commission every time a customer purchase's the said product.

Remember - as an affiliate, you are expected to generate sales through different promotional tools. Therefore, you are expected to take appropriate measures which in turn can enhance your earnings. The following are the 4 simple steps that can help you in this regard.

Choose Your Niche Wisely: Make sure to choose the niche/topic that you are passionate about. It will help you in your work if you select a particular area that interests you. If needed, you may take the help of search engines or online forums. It helps in identifying products or services that are in great demand now. Whatever niche you choose, always stick to it. It is advisable that you don't jump from one niche/topic to another. For, it has chances of destroying the trust of your customers.

Select Products With A Thorough Investigation

As a part of the investigation, try to judge the marketability and profitability of the products you choose. Fortunately, there are several affiliate marketing networks such as Commission Junction that is very helpful. These websites have a marketplace wherein you can find an innumerable number of products. The best part - registration to these sites is absolutely free of cost. On completion of registration, you are provided with an affiliate ID and a special affiliate link. Every time a customer clicks the link and buys a product, your account gets credited with the commission.

Make A Blog or Website To Reach Your Audience

Having a blog or website of your own allows you to reach your target audiences in a quick time. In addition, it permits you to place your affiliate links according to your convenience. Instead of registering with a free web hosting service provider, it is better to opt for reputable companies like Host Monster or GoDaddy. This way, your objective to earn money from the internet becomes smoother and easy.

Create Quality Content: Your website or blog may contain the slickest web features. However, it has no relevance when it comes to driving traffic. Instead, it will all depend on the quality of content you provide. In order to attract customers and convert the clicks into sales, it is very important you keep all promotional matter very alluring. If time does not permit you to write such content, you may get it written by someone else.

Drive Quality Traffic To Your Blog or Website: If you wish to earn money from the internet with affiliate marketing, you need to drive website traffic. For this purpose, you may utilize suitable methods like E-mail marketing, Classified Ads, Paid Advertisement and Article marketing. This is very important when you choose programs like Amazon Affiliate Marketing. More traffic means more visitors, more sales and more commission!

For further information, please visit http://typenmakemoney.blogspot.com. The blog tells you the easiest ways to earn online.

Article Source: https://EzineArticles.com/expert/Bijoy_Ranjan_Dey/617766

How to Measure Social Media Effectiveness

Is your social media marketing working? You can judge your effectiveness by measuring key performance indicators. Here’s how to do it.

There is no denying that social media is now an important facet of marketing that nearly all companies should employ. There are many ways to use social media in your marketing strategy. It can help you achieve visibility, allow you to interact with clients, and give you the valuable ability to interact with customers in an informal setting. However, while most companies agree that social media is important, there is some debate as to just how important it is. The challenge - particularly for smaller businesses – is determining the effectiveness of social media. In short, is the time and money spent on social media worthwhile?

Key Performance Indicators

The way to make to assess your social media results is to look at your key performance indicators (KPIs). KPIs are factors that you can assign values to and measure. There are several KPIs that can be used to measure social media performance, though they may vary slightly depending on your goals.

Measuring New Customers and Revenue

On the surface, social media marketing can be measured by followers and post engagements. While these can be important KPIs, some experts believe that other KPIs are much more valuable.

For example, marketing experts at CallRail state that although social media may be different from your other marketing strategies, its end goals shouldn’t vary: “Your primary KPIs should remain the same across your marketing channels, even for social media.” Furthermore, they state that while there will be “instances in which pure ‘brand awareness’ campaigns could be beneficial, your long-term goals (should) still be the same no matter what kind of campaign (you’re) running.”

Of course, the two main KPIs of any business, with some exceptions, are going to be new customers and revenue. Ultimately, these are typically the most influential factors for your business, and they can be significantly impacted by social media marketing. Companies are almost always looking for ways to increase their income; gaining customers — and retaining them — is one of the most important ways to do so.

You can use tools like Google Analytics and  Hootsuite to help you keep track of these KPIs across all your social media channels.  Hootsuite has a helpful guide to social media ROI that includes information on how to use it in combination with Google Analytics to track ROI. They also have a social media ROI calculator that helps you estimate the value of your social media efforts.

Improving Customer Service

Social media is a great way to connect with your customers. The informal setting provides a platform for your customers to feel more comfortable asking questions about your product or service. This provides a channel to provide optimal customer service.

In fact, there are many exceptional ideas for companies to give great customer service to their social media customers, including the following:

• Answering customer questions
• Responding to comments and questions in a timely manner
• Sharing frequent updates about the company
• Sharing stories regarding company/product successes
• Apologizing to customers when mistakes happen

Customer outreach experts at Help On Click advise not to neglect your networking opportunities, but instead leverage your social media accounts to their full potential, and avoid giving scripted responses to questions.

Website Traffic and Post Engagement

While KPIs such as the number of new customers, increase in revenue, and improved customer service are important, it doesn’t take away from the value of more traditional measures of social media success. Followers, post engagements, and conversions to website traffic are still valuable and need to be considered.

One of the most beneficial factors that can be improved by social media marketing is brand awareness. The more followers you have and the more people who see your account, the more visibility you have. This visibility directly translates to brand awareness. Brand awareness is especially important for emerging and growing companies, but it’s useful to all businesses.

Lastly, post engagement shows you how successful your posts are. By trying out different posts, you can learn what your audience responds to the most. This is a unique insight that is not available with other forms of marketing, like emails. For example, while you may be able to track how many customers open emails and click on your links, Facebook allows customers to react to posts with various emotions. This is in addition to easy access to posting comments, questions, and concerns on each post.

The social media features and KPIs give companies a unique ROI by providing useful insight that they didn’t have access to before and won’t have access to otherwise. Getting a pulse on customer concerns and feelings can help companies improve customer relations, improve their products and possibly lead to the development of new products or services to meet customer needs.

You should take full advantage of social media platforms to connect with clients and achieve the best marketing results possible.

Article Source: https://www.businessknowhow.com/internet/social-media-effectiveness.htm

How To Start Social Media Marketing As A Beginner In 2019 - Step By Step Training

How to Get More Email Subscribers (17 Lead Magnet Ideas)

How to Use Lead Magnets for Attracting More Email Subscribers

Lead magnets let you build your email marketing list more quickly and with more targeted prospects. Learn what lead magnets are and how to use them in your small business.

Email marketing has been around for many years, and it is one of the most cost-effective lead building and lead nurturing techniques available. But getting people to sign up for an email list can be difficult. Depending on whose statistics you read, average email list signup rates hover around 2 percent and many businesses have even lower rates. One way to boost those opt-in rates (and improve the results of your email marketing) is to use a lead magnet.

What is a lead magnet?

A lead magnet is something of additional value you provide every new subscriber in exchange for them providing you their email address on your opt-in form. Typically, it’s a discount or unique content that can be useful for your audience. Marketers often call lead magnets ethical bribes and they are proven to significantly boost signup conversion rates for any website.

In this article, we’ll show you the nuts and bolts of creating lead magnets and using them to build an email list. We’ll also provide a few incentive ideas that should help you get started.

How to Implement Lead Magnets: a Quick Step-By-Step Guide

If you are skeptical about the ROI of lead magnets, here are two facts that will convince you.

First, lead magnets convert website visitors into subscribers more effectively than generic “Subscribe to updates” calls-to-action, and you’ll find enough evidence of that online. Take the famous case study shared by an SEO expert Brian Dean who was able to increase subscription rates from .54%. to 4.82% using a lead magnet.

Second, implementing this tactic consumes less time than it may seem at first. Even if you decide that content is the only value you can offer in exchange for a subscription, it doesn’t mean you have to produce it from scratch. There are several formats we’ll talk about in this post allowing you to create a decent lead magnet in less than a few hours.

For you to get a better picture of potential time investment, we’ve broken down the entire process into specific steps.

1. Choose an incentive for your audience

For e-commerce websites, discounts, free shipping, and special deals might be the first, the most obvious, and the most effective idea. But what should you offer if you have a completely different business model not related to selling physical items?

Think from the perspective of your customer persona. As a business owner, you must have a good understanding of your audience’s pain points and the solutions they are looking for. When starting, you can use several sources of inspiration: comments on your blog queries your support team receives, user feedback, niche forums. If you’re still hesitating, a short website survey might provide valuable insights and be a great help. For example, many bloggers use the simple “What is your biggest business struggle right now?” to gather ideas for future blog posts and lead magnets.

2. Decide what the right format for your lead magnet is

Although eBooks used to be the most popular type of lead magnet, today people tend to be more incentivized by shorter forms of content. You can blame the infamous attention span or the volume of content available on the Internet, but chances are, a piece of information that can be consumed fast and applied instantly will be more popular than a multipage report.

And this is good news because you don’t have to allocate too much time and effort to lead magnet creation. Once you decide on the problem you’ll be helping your subscribers to solve, consider such formats as a checklist, a cheat sheet, a toolkit, a video tutorial. Given that you probably have all the required knowledge and experience to prepare it, creating a lead magnet should not take you longer than a couple of hours. Bryan Harris, the founder of Videofruit, even suggests creating lead magnets on the basis of your popular blog posts as a time-saving technique.

Depending on your business, other options may include access to a webinar, a series of video lessons, a free email course, a short consultation, and more.

3. Offer it proactively on your email subscription forms

Popups and slide-ins are the best way to promote a lead magnet and get new subscribers. They provide enough real estate to create an eye-catching call-to-action, and they are simply proven to be more effective at collecting emails. Even without any special offer, popups tend to drive at least two times more signups than an embedded opt-in form.

If you don’t know how to add a popup opt-in form to your website, there are quite a few apps available on the market. GetSiteControl subscription forms might be a good solution for you to start with. It allows for easily creating classic models, slide-ins, time-delayed, scroll-based, and exit-intent popups. Plus, with the $19/month price tag, it’s also quite affordable even for small business owners.

All you need to do is include the offer of a lead magnet on the most visited (and ideally the most relevant to the content of your lead magnet) website pages and set up the conditions under which a popup will appear.

4. Think through the delivery process

The most common way to deliver a lead magnet is through an email that follows a subscription confirmation message sent to every new subscriber.

Using your email marketing software, you can set up an automated email that will include a coupon code or a link leading to the promised piece of content. The latter can be a link to a PDF stored in your Dropbox and available for download – no reason to overthink this part.

Another way to deliver a lead magnet is through the subscription form itself. Once someone fills it out, right on the popup, you can display a “Thank you for subscribing” message along with the link for downloading the content.

7 Lead Magnet Examples From Various Business Niches

Now that you have the idea of what it takes to create a lead magnet in practice, let’s look at real-life examples: lead magnets that help different businesses collect email subscribers and don’t require creating new long-form content from scratch.

1. Discounted or free shipping. Naturally, these are the most obvious and probably the most popular options for e-commerce stores willing to build an email list. You can offer coupons a couple of seconds after a visitor lands on a webpage or right before they leave it – using the exit-intent technology. Both moments are when the visitors’ attention is at its peak.
2. Guide. Guides can be created based on the queries from your audience or your best-performing blog posts. Ideally, you want a guide to be relevant to the page it is offered on. For instance, in exchange for a subscription, Business Know-How offers a free guide with 33 ways to build an email list. It’s promoted on the pages relevant to the topic of email marketing and you get the link to download it via email once you confirm your subscription.
3. Toolkit. A “toolkit” is an umbrella term used for curated lists of helpful resources: tools, formulas, templates, and insights. For example, Semrush, a well-known SEO platform offers a toolkit for creating a successful PPC campaign. What makes their lead magnet offer truly tempting is a brief summary of what exactly is included to the toolkit and how long approximately it will take you to implement the tips shared there.
4. Cheatsheet. A cheat sheet is just a concise set of notes for quick reference conveniently summarizing lengthy and often technical pieces of content. People love cheat sheets because they are time savers and typically provide complex information in a digestible format. You’re likely to see them on IT-related blogs offering cheat sheets for using a specific technology.
5. Checklist. This is another great opportunity to repurpose some of your popular blog posts into a lead generation incentive. WPBuffs, a WordPress Website Support and Maintenance Company, offers 2 checklists to achieve high page loading times and make sure your WP website is secure as their lead magnet. When you download them, each one is literally a 4-page PDF with 12 checkboxes you can even conveniently print out if you want.
6. Templates and spreadsheets. If your audience includes beginners at any niche, templates can be a winning format of a lead magnet for you. We’ve seen these incentives offered by bloggers teaching social media, photography and videography, realtors, web designers, and even healthy lifestyle magazines.
7. Webinar access. If you’re planning to run a webinar on the topic you have unique expertise in, that could be a strong incentive for people to subscribe. Announce the date and time of the event and ask your website visitors to subscribe if they want to receive the access link. Jon Morrow, the founder of Smart Blogger successfully uses this technique to share his knowledge and attract new email subscribers.

Bottom line

As of now, email shows the highest ROI of all marketing channels. Therefore, even a 1% increase of your subscriber base will bring significant value for your business, and using lead magnets is one way to achieve that level of growing fast.

Our advice? If you’ve never tried using incentives to increase signups before, don’t go for perfection. For starters, pick a lead magnet you can create over a weekend, place it on the subscription popup, and A/B test the copy. Then optimize your offer until you see the desired conversions rates. Good luck!

Article Source: https://www.businessknowhow.com/internet/lead-magnets.htm