Monday, September 30, 2019

Blogging Mistakes: 10 Things Not To Do When Starting a Blog

Make Money From Every Article You Write For Your Blog

Is it possible to make money writing articles for your blog?
There are many people who have tried it and most have failed. Yet there are other writers who not only earn a decent income from their blog, but some of them actually earn more than a full-time wage.
So what is it that they do right? Why are their blog posts so popular and how do they make money from blogging?
Well, to begin with, if you want to write articles for your blog, there are three important things that you need to consider before you start. But once you know what these are, it can kick-start your career as a blogger.
Know Your Reason For Writing Articles.
This is really important. You need to actually (and I mean literally) think really hard about why you want to write articles. Once you have your reason, then every article you write can work as a soldier for you, going out to achieve your article writing goal - as long as you know what that is.
How Are You Going to Earn Money?
There are several different ways that you can make money writing articles for your blog. You can write them to earn money from PPC advertising, or to sell a product, or to sell a service or to do affiliate marketing (or you can choose to use all of these). Once you know how you want to earn money from your blog you can then write articles that attract the most targeted readers so that you can maximize your blog income.
What Action Are You Looking For?
You need to also know what action you want your readers to take. Once they finish reading your articles, they always want to do something, so you have to know what that is.
Do you want them to click on a PPC advertisement? To make a purchase? To join your email list? To read about a service you're offering? To sign up for more information? Be sure of what it is that you want them to do and then tell them to do it.
And most importantly, don't forget that all your articles/posts need to read like a story so that your readers keep reading. In other words, make sure every article has a beginning, a middle and an end.
Start with an introduction of what you're going to tell them, tell them, then tell them how this information can help them, and what to do next.
That way all your articles can be your army of soldiers, helping you to earn money from everything you write.
Keep up to date with all the latest information to ensure that all your articles work like soldiers, going to the front line to help you dominate any online niche that you work in. Don't write blog articles that don't help you to earn money. Instead, get the best ROI from all your writing and online marketing. https://www.articlemarketingsoldiers.com

Sunday, September 29, 2019

Clickbank For Beginners: How To Make Money On Clickbank for FREE (Step By Step)

3 Keys To Starting A Small Business

Since the majority of startup small businesses fail, how can you succeed?
Before we answer this, who am I? I have set up and sold 4 small businesses over the last few years, all of which continue to be successful, so I know a few things about the subject.
Now, let's get to the main points:
Planning
It is important to know what, when, why, where and how you are going to start your business. Unless you have a clear focus, don't even try, it will just be a waste of your time and energy.
In addition, you will want to do whatever courses are available that might help you achieve your goals. For instance, in my case, before starting my most recent venture, I completed a Certificate 3 in Business Studies, a Diploma in Digital Marketing, a Diploma in Sales, and, a Diploma in Project Management.
Practice
What I mean by practice is not to just dive straight in and learn on the job, no, what will really help you is to observe how SUCCESSFUL people have started the same kind of business that you are attempting to start. How can you do this? One effective way is by getting a job in the industry where you intend to work. Once you have done this, observe the process. If it truly is a successful business, they will have a highly organized and effective process.
Another possibility is actually starting the business. I know, I know, I said don't do this, however, this suggestion has a little difference. Start the business with no expectations. Become the marketing director, accounts manager, sales director, etc... do everything yourself. The problem with this approach is that it will take up huge amounts of time, amounts of time that will be saved if you are able to work in a successful business that someone else has started. Yes, this suggestion is the harder of the two routes, however, what it does do is go from theory to a complete practical knowledge of the industry, to become fully immersed in it.
Pursue
There is a reason why 4 out of 5 small business start-ups fail, the rewards are hard to achieve and take inordinate amounts of time to achieve. How can you get over this obstacle?
The key is to Pursue. You need to be focused on your goal, and, never to look away or be distracted from this purpose. How long can you focus on your goal? Only you can answer that! However, realistically, it will take you some years to truly progress in your endeavor. If you are someone who gives up easily, you should really not try to start a business. Instead, look for a well-paying job.
The Benefits
If it is all such hard work, why bother? The rewards can be huge. Consider just a few:
*Time - Have a flexible schedule, spend more time with your family or other priorities.
*Passive Income - Depending on the type of business you intend to start, it may keep paying you even when you are not working.
*Capital Gains - You have the possibility of achieving significant R.O.I on the outlay involved in starting your business.
Want to start a business? Go for it! But, remember to Plan, Practice and Pursue!

Saturday, September 28, 2019

Remember When Social Media Used to Be Fun?


I remember first discovering Twitter; I was hooked. I would bring my laptop everywhere and would constantly be checking for new tweets. There were some early influencers using the channel strategically to promote their brands, but most of us were just out there engaging. Wow, has it ever changed! I quickly learned that I needed to set deadlines for myself, even turning on a timer, to manage how long I was spending on each channel. Otherwise, 10 minutes became an hour, and nothing was getting done!


As social media became more popular, and the number of users across the channels kept increasing, marketers quickly looked for ways to leverage it to further brand engagement. Social Media has gone from a past-time to full-time employment.
The big misconception is those small businesses have an "easy" way to expand their reach, and increase the size of their prospect pool, just by engaging and interacting.
But it's not easy, it's strategic.
Unless they have a dedicated team member managing their social media, small business owners go through cycles of involvement. They read a blog, or take a class, highlighting the advantages of social media for business, they jump back in, excited with a new direction, and quickly realize the work involved to keep up the momentum. The excitement dwindles, engagement drops, and it's back to the status quo. If there is one thing we've learned about social media, its that consistent content-rich engagement brings the greatest success.
At the risk of sounding overly simplistic, it comes down to an understanding of:
Who - Who is your target market.
What - What should you be posting.
Where - Which social media channels should you be posting to.
When - When your target market is online including when your posts most likely to be seen. This means you can post less but at more targeted times when your messages are most likely to be seen.
How - video, text, photos - a mixture of the three. Are your posts scheduled or spontaneous, or both!
From here you can develop an easy to follow a formula that works with the time you have available. Your messaging will be well received both in format, timing, and frequency; maximizing the effectiveness of your messaging with the time that you have available to manage it. Tie this strategy into a lead magnet to capture email addresses, and you're not just building your social media following, but your email list as well.
Curious to learn more? Jump on over to our website and check out our Social Media Jumpstart package. It's a quick and easy way, with no commitment, to get you back on track to social media success.
We help business owners find more time.
Discover how entrepreneurs just like you have freed themselves from the overwhelm of tech. Download our FREE report at https://pmawebservices.com/

How To Build An Affiliate Marketing Funnel In 10 Minutes (Newbie Friendly)

Friday, September 27, 2019

What is a Sales Funnel? And How To Create One that Actually Makes Money

Virtual Assistants: The Secret Behind Success of Executives, Start-Ups and Small Business

As an executive, you have lots of things to do and even more to achieve. Along with mainstream works, you also have several supporting tasks like online research, filings, necessary purchases, recruitment, and bookkeeping. You want to concentrate on more profitable work but these petty tasks are consuming your time, and TIME IS PRECIOUS.
Here comes the Virtual Assistant. A virtual assistant is not a robot or machine-like Google Assistant. he/she is a human being who understands the urgency, grasps details, prioritize tasks, offers intelligent help for you to achieve your target.

Given below are a few important tasks that can be delegated to Virtual Assistants:
Organize Your Files & Data
Every day we create and work on lots of files and folders. We compile reports and data that need to be referred to at some point in time later. Organizing files and keeping data in a proper searchable format is a full-time job. You may explain this to your VA and he/she will take care of this. They will organize your files; keep in proper folders, and save your time for more important works.
Customer Support
You may need to contact some customer support and waste lots of time waiting or being kept on hold. Ask the VA to do this job for you and save time.
On the other hand, you may also have some customers to support who are important and need to be given priority, but due to lack of time, you are not able to spend enough time with them. Ask the VA to support these customers on priority, respond to them immediately, help them understand the product and resolve their queries at an appropriate level or pass to the next level.
Bookkeeping
You have lots of receipts and bills that need to be put in a spreadsheet or compiled properly. You may send your receipts, bills or other expense details to your VA to put in Excel or other tools and do the needful for you. If you leave these unattended for a long time, they will cause unnecessary headaches and stress.
Book Appointments/Online Shopping
You may ask your VA to book appointments and reservations for you. The VA will make the reservations and update your calendar so you don't miss them. If a mutual trust develops, you may also ask them to do online shopping for you or for your small firm. The VA's will do the needful and share report with you.
Online Research:
For any business or personal purposes, you may have to conduct an online research for a good app for your business, a wonderful product for your company, a great gift for your nears and dears, some material for writing, some articles to share with your colleagues, or anything other than this, you may simply give instructions to your VA and he/she will conduct the research for you and present the material in a professional and sophisticated manner, saving lots of time for you.
Business Presentations
You have to make some presentations for your business but also have lots of other things to do. Give the idea to your VA and ask him/her to do research, compile and put in a PPT presentation for your review. You may make changes as per your need and this is DONE.
Recruitment & Team Support
As an executive, you also need to hire and support your team. Take help from your VA in searching Resume DB, fix interviews and follow up with candidates. You can also ask your VA to support your team as and when needed and save the collective time of your team.
Translation & Bi-Lingual Support
If you or your business is located in a bi-lingual region or you have clients in foreign countries, you can take the help of your bi-lingual VA to support you and your team with translation works and provide bi-lingual business documentation support.
Data Entry
Data entry, for personal or business purposes, is required regularly but is also the least productive and most time-consuming work. You can't get rid of it, but definitely, you can take help from your VA to complete the task for you.
Writing & Proofreading
You may ask your VA to prepare the material or write blogs and articles for you as per your needs. You may then give it your finishing touch and publish it. Or you may write yourself and ask the VA to check grammar, sentence structure, and other things. The VA may use tools like Grammarly and send you the finished article, ready to publish.
News Monitor, Summarize and Clipping Service
Share your interests and needs, languages and locations, and the VA or his/her team will monitor the news, articles, essays published in that language and location and share a summary with you. A language expert VA will do the clipping services for you. A lot of rich data and useful information can be collected for personal or business use.
Social Media:
YouTube: https://www.youtube.com/watch?v=d0l31b80mY8

Thursday, September 26, 2019

Effective Ways on How to Outsource a Virtual Assistant

"You can do anything but not everything, Effectively"
A 2012 study report from NAPEO, they found that businesses that outsourced grew 7-9 percent faster than firms that did not outsource. It could also be because fast-growing companies are more likely to need Human Resource Outsourcing. They also had 10-14 percent lower employee rates turnover and were 50 percent less likely to go out in any undertaking in improving business.
A virtual assistant is generally self-employed and provides professional administrative, technical, or creative assistance to clients remotely from a home office.
Outsourcing is an approach by which an organization contracts out major functions to dedicated and efficient online marketing service providers, who eventually become valued business partners.
With the number of virtual assistants is mounting, their proficiency now runs on display, making it easier to uncover someone who fits your organization but one of the biggest misconceptions of the term and working as an online marketing service provider is that one employee can do everything for you but it is not true in the real world, and not in the virtual world.
Clearly, it is important to acknowledge and appreciate that no one person can handle all of these different roles that is why we need someone to assist and do a specific job for us. It is about using what you've got at your weapon store, to get what you want out of your team building and outsourcing such as handling your bookkeeping task, online research, database entries, and presentations, managing your emails, whatever social tasks you may include, making travel research, and chasing a new business venture.
By using a virtual assistant actually can cut hours from your workload, but knowing which odd jobs to delegate can be risky in starting and making your business grow competitively and effectively. Therefore, outsourcing involves the transfer of employees from the company to the outsourcing company.
Hire for the Role, not the Task
In order to effectively use virtual assistants to grow your business, you need to hire for the role, not the task. That means building a team. A team that will work together to achieve what a business owner aiming for and does the task more effectively to a virtual assistant. Such as, you need for handling your emails, administrative works and many more and another virtual assistant for another specific role.
There are many reasons why a company may decide on to outsource certain business functions and outsource the right one, an effective virtual assistant. To become effective means, a general virtual assistant is usable for many functions that a company looking for and maximizing the use of external resources by reducing and controlling operating costs. That is exactly wanted to have on the team. More functions to delegates in a specific job to appoint for a virtual assistant.
But these reasons are not enough effective outsourcing programs. Though, companies must ensure that they consider all of the gears and are proficient to meet the requirements to become cost-effective in outsourcing the right people in an organization.
Successful Outsourcing
There are more strategic ways and focus on carrying out significance areas for successful outsourcing. One concern maybe is the transparency concerning company goals and objectives and a strategic vision and plan.
More Time, More Productivity and More Freedom
The fact is that the Virtual Assistant is a Godsend. They help you buy more time in your workday, alleviating entrepreneurial stress and allowing you to start working on your business instead of being trapped working in it, instead. As a virtual assistant what one can offer to you is that it gives you more time, more productivity and more freedom in making your business grow effectively.
Let us look at one person that every single entrepreneur on the face of the earth should have a virtual assistant. They are true time savers and therefore, as an entrepreneur, they are your lifesavers. Thus, a virtual assistant is effective and more needed in these competitive industries globally.

Where To Hire A Virtual Assistant Who Can Save You Time & Help Scale Your Business

Wednesday, September 25, 2019

How to Become a Virtual Assistant in 30 Days

5 Steps For Successful Outsourcing

There are many success stories of how outsourcing saves time, saves costs and brings highly skilled employees into the business to complete specific projects. And it's true that the best way to manage time is by delegating and outsourcing. You can save time and save yourself from a lot of stress by putting effort into the front end. Here are five easy steps to make your outsourcing plan successful.
1. Choose the Right Person
Choosing the lowest bid for a project is tempting. Before you do this, though, make sure this is a person you are ready to work with. They will need to be in contact with you for the duration of the project, so make sure their business practices align with yours. You don't want to have to explain to your customers that you were outsourcing and you didn't know the company's business practices. Save yourself from frustrations and research the new partner.
2. Trust Them and Treat Them as a Partner
When outsourcing, there is a tendency to either micromanage or ignore. If you're used to having control over your company, it's hard to let go and trust someone you don't know to handle crucial parts of your business. By losing direct control over the daily operations of a specific process, you can get more control over the rest of the processes that need attention.
Thus, when outsourcing the relationship should be based on trust of mutual competence. So it doesn't hurt to pay more for someone you trust over someone you don't know.
3. Don't Outsource the Core of Your Company
Trust is crucial in outsourcing, but it's likely that someone else will not take care of your company as you will. The employees you hire and groom should handle the core portions of your company. You don't want your risk your business failing and having to start from scratch again.
Choose a partner who knows their role in your business and works with you to entrench themselves into your workflow and company culture, as if you were to build it yourself.
4. Define Work Ownership
For outsourced projects, make it clear who owns the resulting product and the important parts of the product. Ensure the service providers know how you intend to use the work they're agreeing to provide. It's important to have a written agreement, particularly if the work is sensitive.
5. Keep Things Professional
When working with outsourced staff, sometimes you become friends. This is often a huge mistake because it makes it difficult for you to fire them if they're not getting their work done. If someone is not doing their work on time, it's their fault you're firing them, and you shouldn't feel bad about it. In most cases, if you want your business to be successful, separate business and friendship.
Outsourcing is one of the most cost-efficient ways to grow your business. It's how the biggest and most profitable businesses in the world generate the wealth and freedom their owners enjoy. To learn more about the advantages of outsourcing and where you can find reliable and trusted freelancers, download my free checklist, Getting Started With Outsourcing at https://jonallo.com/outsource

Tuesday, September 24, 2019

How To Make Connections On LinkedIn The Right Way


LinkedIn is a fabulous online networking tool that can help you grow your connections and business.
The problem is because it's online, there are a lot of lazy people out there who rely on the standard request:
"I'd like to add you to my professional network."
How many times have you received one of these requests to connect from someone on LinkedIn that you've never heard of before?
They're maddening, aren't they?
I'm not the greatest at remembering names, so I guess there's a slim chance that I may have met them at a conference or networking event.
The problem is, by sending LinkedIn's generic invitation if you're "unknown" to the recipient, it's probably going to be ignored.
Make it personal
It's my understanding that the only way you can personalize your request is if you click on "connect" from the person's LinkedIn profile from your desktop or laptop. You don't get the option when using the app.
From my point of view, if you want to connect with me, you need to tell me why.
There are a lot of folks out there that want to make themselves look well connected by sending requests to every Tom, Dick, and Harry.
What's the point in that?
LinkedIn loses its effectiveness as a potential marketing tool if you're connecting to random people.
No. If you want to get the most out of it and want to connect to certain people, give them a damn good reason why they should accept.
How to be personal
It goes without saying your LinkedIn profile should carry a professional photo of you. Leave the ones of your cycling, running, or dancing on tables for Facebook.
Then you should always start your request with a greeting bearing the recipient's name (spelled correctly).
Tell them how you know them. Perhaps you have mutual acquaintances, follow each other on Twitter, or met at a networking event, conference, etc.
Once you've done that tell them why you want to connect with them followed by a short description of what you do.
Finish off with a bit of flattery about their work (not so much that it's creepy or embarrassing) and sign off in a friendly way.
Personally, if I get the generic connection request, it's very unlikely I'll accept (especially if I don't know the sender) and I'm sure I'm not alone.
If you want to make an impact and some valuable connections, put in the effort to make it personal.
Sally Ormond, Briar Copywriting, is a professional copywriter, SEO website copywriter and advertising copywriting with extensive experience in both B2B and B2C markets.
To have a chat about how she can help you send an email to sally@briarcopywriting.com or call +44(0)1449 779605.

How to Make a Great LinkedIn Profile - 6 LinkedIn Profile Tips

Monday, September 23, 2019

The Introvert's Guide To Networking

Networking Blues: How Do I Dress For Events

Networking in person is a really good way to quickly build trust and credibility. Being able to make direct contacts, engage in active conversations and dialogue, steers the process in the right direction. But, as you are meeting new people, it is extremely important to have a professional presence. Thus, dressing appropriately, respecting business, social and cultural protocols increases your likeability and trust factor with colleagues and potential clients.

Listed below are helpful and practical tips for creating a dynamic physical image.
Sound Advice
Before you select your next outfit for an event, consider asking for advice. You can reach out to the organizer or host of the function, Google the suggested business attire or ask a friend. Taking the time to seek out additional support will not only properly prepare you but builds your confidence and comfort for the event.
The Observer
Another good idea is to take into account how your colleagues have dressed for past events. Look at individuals who represent your gender, age, profession, etc. to gain insight on the standard for dressing well. You can even go a step further by picking certain individuals who mimic your preference or style.
Additional Factors
Last but not least, you can gauge the climate of the event but considering a few factors. Where is the event being held? What time of the day will it be conducted? Who is expected to attend? These are great ways to choose an ensemble that is suitable for the function.
Definitely use these tips to properly dress for events. Keep in mind that being professional adds to your credibility and builds a sense of trust for establishing quality and fruitful relationships.
Chi Chi Okezie is the owner/producer of SIMPLEnetworking, LLC in Atlanta, GA. Learn tips, tactics, and techniques from the Champion Networker! Visit the SN Official Website: http://www.snseminars.com to read excerpts of her books, sign up for her newsletter, register for events and classes, or visit her blog!

Sunday, September 22, 2019

Top 5 Web Design Trends in 2019

What Makes A Great Business Website?

If you have a business, you need a website. A quality website to helps to promote your business and sell your products. But there are a lot of low-quality websites online that don't do their business owners any favors. So what makes a great business website?

1. Know your audience
If you watch the latest hot cartoon and then watch reruns of shows from the 60s, you're probably going to see not only commercials for different products, but they're going to be totally different styles. In the same way, a website whose audience is older shouldn't have things that will appeal to teens or a younger generation. Knowing your audience is the first step to meeting their needs.

2. Keep it simple.
Simple websites are not only easier to navigate, but they also load faster so your customers don't get frustrated waiting to find what they're looking for.
3. Ask for feedback.
Always have a way for your users to send you feedback. This will help you make changes your customers want to keep them coming back, and even recommend you to their friends. You can put feedback boxes or questions on different pages, or you can add a message board with a feedback section.
4. Don't branch out too much.
It's best to focus your website on one area or product. If you offer several different products or types of products, you may need to have several websites to promote them so visitors aren't bombarded with things they don't want.
5. Be consistent.
Make each page the same format, font, color, etc to keep visitors from getting confused at where to find what they're looking for.
6. Be readable.
Not only do you need a font that's readable and colors that don't hurt the eyes, but it's also extremely beneficial to have correct spelling and grammar. Customers aren't likely to stick around if they think you're lazy or don't know what you're talking about.
7. Add RSS feed.
Many people keep themselves updated by using RSS feeds instead of checking websites constantly. By adding an RSS feed, you can not only catch these users, but you can also tailor feeds specifically for their interests.
8. Keep it current.
Besides the danger of having out-of-date information, pages that are updated more often get visited more often and give you a better chance of keeping more customers.
9. Make things easy to find.
Everyone wants things fast and adding a search box or an easy site map will help them find what they're looking for quickly and easily.
10. Be Unique
Ultimately, if you do everything right, but your site is just like every other well-made site, you still may not be able to make money off it. Your site needs to have something unique that reflects who you are and what you can provide.
We all occasionally make mistakes in marketing our business online. We wouldn't be human if we didn't. It's all part of the learning process. Although mistakes are going to happen, you can avoid a number of common online business mistakes. Download my free checklist, The 10 Most Common Online Business Mistakes at https://jonallo.com/mistakes

Saturday, September 21, 2019

Why You Should Begin a Passive Income Strategy


What is passive income? It is regularly received income a person gets with relatively little effort put forth to earn it. Many such strategies can be done from your home, or with only a little time spent away from home. Some industry pundits suggest it is actually "unearned income." Persons involved in these types of income feel otherwise, they view it as a viable means of earning an income. This can go hand-and-hand with a passive investment strategy. This article will examine both, passive income and passive investing. This ought to be most enlightening, so keep reading.
There are already experts in the growing passive income craze. They have written articles and books on this genre of the business world. An example of a passive income opportunity includes generating leads for other businesses. It can be for smaller, newer businesses within your home town. Any business could use leads in order to grow. Many companies do not have the time or money to put into finding leads themselves and need other people to do it for them. That is where you can come in. If you are more tech-savvy in nature, you can also offer to create a niche website for them. Try this, see how well it can help them and yourself.
An offshoot of the above-noted passive income strategy is to focus on creating and running sales newsletters for other businesses. This will attract leads for your clients in addition to gaining notoriety for your own company. Work toward building a huge list of subscribers for each company's newsletter. Offer ad space to vendors who could become affiliates of that company. Run frequent sales events and be sure to promote them. All of this can be done within the framework of a business newsletter for each company you work with and from your own home.
Let us now move onto passive investment opportunities. There is a current school of thought that owning a passive income portfolio is a great idea. To go along with that, people are needed to provide dividend stock screening services. You could be such a person. You could do it for businesses or for private individuals. If you do not already know how to do these things, take some classes. Nowadays every type of class and certification is available online from a credible college. Look into this now, there is a definite future in it.
If you do not wish to become a stock screener, but simply want to invest your money in such a niche of the financial world, there are already firms set up that can assist you. A list of them can be found online, either in articles or book excerpts. Most of these will tell you where you can find the entire book or at least related articles. You want to look for someone who knows what they are talking about. A great reference source, such as a book on passive income or investing, will utilize information from only reputable sources. For an example of a book like this, check the notes that go along with this article.
Inspiration and research for this article were obtained from information sources provided by a Mr. Blake Smith with Millionaire Mob. Book details and other info on it can be reviewed at https://millionairemob.com/m1-finance-review/. I met Mr. Smith on an online networking group.

5 Passive Income Tips (Unshakeable by Tony Robbins) [Book Review]

Friday, September 20, 2019

10 Simple Ways To Improve Your Networking Skills - How To Network With People Even If You're Shy!

Networking Tips: Develop A Networking Plan

There is definitely an art to networking. Being prepared, having goals and creating a plan are critical steps toward success. But many times, we lack a method or strategy for meeting people and establishing networks. Have a systematic structure in place not only promotes discipline and accountability but offers flexibility for navigating challenges.
Listed below are practical tips for recognizing a format for your advancement and future achievements.

Be Purpose Oriented
Before you draft a plan for networking, reflect upon your purpose. Why do you want to grow your networks? What will be the result(s) of joining a particular organization or group? What do you hope to gain from the experience or journey? How will this impact your academics, career or business? Giving careful and constructive thought enables you to see the big picture.
Be People Oriented
Networking is not just about attending events. It is focused on building quality and meaningful relationships. Whether these connections are long or short term, it involves precise execution. Developing a rapport can also build your personal brand and credibility with others. In your agenda, include attending events where you meet like-minded individuals. These people should share your values and also want to support you.
Be Goal-Oriented
A missing link to networking is not setting proper, timely and effective goals. Whether it is creating a timeline or objectives, have a target for your purpose. Make sure it is scalable and aligns with your focal points. Your goals should be made according to your interests or desires.
Use these helpful suggestions and advice to master the art of networking. Be intentional about putting forth every effort and taking advantage of opportunities for success.
Chi Chi Okezie is the owner/producer of SIMPLEnetworking, LLC in Atlanta, GA. Learn tips, tactics, and techniques from the Champion Networker! Visit the SN Official Website: http://www.snseminars.com to read excerpts of her books, sign up for her newsletter, register for events and classes or visit her blog!

Thursday, September 19, 2019

Networking On Instagram


There are many ways to grow your networks, connect with others and do viable business while building quality relationships. Networking does not have to be in person but can also be done via the internet, apps and other online avenues. Social media, in particular, is a tremendous way to engage with individuals, groups, companies, and associations. But, like with other online platforms, savvy networkers need to learn how to make the most of their networking efforts.
Listed below are helpful tips for creating, fostering and growing communities for networking success.
Hashtags
The use of "#" is critical for Instagram efficiency and effectiveness. Once you have set up a profile, link and other information, consider brainstorming hashtags that resonate with your brand. These labels can help you connect with like-minded individuals who share your interests, skills, passions, etc. It can also create trending topics that allow you to be searched and discovered. It is recommended to post with at least 8 relevant hashtags.
@ Sign
The use of "@" is equally critical for using IG to its maximum proficiency. This feature allows you to include others in your post. This activity can make your posts to not only go viral but tap into other networks to further connect. Choose individuals, companies, and organizations which can benefit from your posts, find value in your content and are able to repost to their followers/community.
Visuals
Last but not least, it is important to make your post engaging whether they are short or long. Include eye-catching photos, interesting video clips, graphics and designs to appeal to your viewers. This is an opportunity to not only be creative but promote your brand and unique identity.
Follow these instructions to master the art of networking via IG. Connect with others, grow your networks and continue to add value.
Chi Chi Okezie is the owner/producer of SIMPLEnetworking, LLC in Atlanta, GA. Learn tips, tactics, and techniques from the Champion Networker! Visit the SN Official Website: http://www.snseminars.com to read excerpts of her books, sign up for her newsletter, register for events and classes or visit her blog!

How to Network on Instagram Direct Message

Wednesday, September 18, 2019

How to Build Your Brand, Think Bigger and Develop Self Awareness — Gary Vaynerchuk Interview

7 Steps To Make Your Brand Stand Out

It's important to find ways for your brand to stand out over other brands. You want your brand to be particularly distinctive and individual so that your audience has no doubt about whether something was put out by your company or not.
1. Match Your Branding Throughout
Remember that your brand should match whether you're online or offline, on Facebook or LinkedIn, or publishing an article or an eBook. Your branding should be the same no matter where you are. The colors, fonts, mood, feeling, and thoughts your audience gets from your work need to match.
2. Be Active on Social Media
The more people see you sharing, the more they'll get to know you and the more you can demonstrate what your brand stands for. Each share, comment, or response is a chance to show what your brand is about and how it's different from others.
3. Understand Your Audience
It may seem strange to focus on your audience when branding yourself. But how your audience sees you is what's important. Doing activities, publishing content, and responding to people in the way your audience wants you to, needs you to, and expects you to, is essential to show your distinctive differences.
4. Know How You Solve Problems
Your job for your audience is to solve their problems within the scope of products and services that you offer. You can solve those problems via your own products and services or by promoting someone else's. But you should know how to solve their problems, and that requires knowing what they are.
5. Use the Right Language
The language you use should match what your brand voice is, and what your audience uses as well. If they have terms that they use (keywords) to find you, you should be using those too. Plus, use them in the right way, and the only way to do that is to know your audience and how they communicate.
6. Pay Attention to Your Voice
Your brand should have its own voice. That voice often matches your personal voice, and that's okay. However, do pay attention to that voice, ensuring that it fits in with what you are trying to project to your audience and that it remains consistent throughout.
7. Be Consistent in Your Messaging
Keep every message you send consistent. If you say something that contradicts something you said yesterday, you need to have a good reason and explain, otherwise people get really confused about who you represent and who you are.
Branding is important for small businesses as well as large companies. If you have a limited budget, smart branding is perhaps the most inexpensive business tool you can create. To learn more about how to make your business stand out, download my free checklist, Branding For Small Businesses at https://jonallo.com/branding

Tuesday, September 17, 2019

How To Make Your Brand Memorable To Your Audience

Making anything memorable to a large audience can be difficult. Not everybody is interested in the same thing, and not everybody will be interested in your business and what you have to say.
The first thing you'll need to do is come to terms with the fact that not everybody you're targeting is going to become involved with your business and buy from you - or even like what you're doing and what you have to say.
However, there are many things that you can do to give your business the best chance and to ensure that your brand remains as memorable as possible to your target audience.
Variations of logo designs
Create A Good Logo
When people think about certain brands and companies, the first thing that comes to mind is the logo. This is usually because some logos are very memorable, either as a result of being controversial or a result of being amazingly effective.
Work with a good designer who can help you to create a great logo, and be prepared to invest that extra cash. Your logo should include something unique about your business, as well as the business name so that people can remember it easier.
Consider Your Colors
You need a good color palette if you want to appeal to the right audience. You might want to concentrate on black and white images, keeping whatever you have as minimal as possible. However, the use of color can often make your brand and logo stand out more, so think carefully about this.
The colors should reflect your business and what you're trying to sell, advertise or campaign for. Do bear in mind that once you've decided on your colors and produced the logos and color scheme that the public has seen, it can become very difficult to change further down the line, especially when your business is new and people are just getting used to your branding.
Create a Brand Name That Makes Sense
You shouldn't use a brand name that people find difficult to say, and you shouldn't choose words that are difficult to spell either. Remember that you want people to be able to find your website and business details in the search engines. If they can't remember how something is spelled or they can't convey the website properly to their friends, you'll struggle to build up your audience as quickly as you might otherwise be able to.
Branding is important for small businesses as well as large companies. If you have a limited budget, smart branding is perhaps the most inexpensive business tool you can create. To learn more about how to make your business stand out, download my free checklist, Branding For Small Businesses at https://jonallo.com/branding

What makes a truly great logo

Monday, September 16, 2019

How to create a great brand name | Jonathan Bell

The Importance of Logo Design

When you have a brand, you often want to portray a certain image or communicate a certain ideal even. Every brand has its own look, its own feel, and its own image. Even if brands have similar value propositions, the image that people have can be completely different.

The influence of the logo
When you consider that, your logo really plays an important role. Your logo might have little to do with people's true evaluation of the actual things that your brand offers, and the experience that people have with your brand. But, it does have a great impact on people's first impressions. This influence is easily overlooked. That's because the influence of visual design plays at a deeper level, it's something that people unconsciously immediately process when they see your brand and that way it has a great influence on your first impression.
With your logo, you can almost immediately show your audience what type of brand you are. Luxury brands use certain letter types for this, and a certain look and feel. They often have these minimalistic, yet professional, artistic and tight looking logos. A more B-quality brand that wants to portray the lowest pricing, can do that by taking on a basic logo that is not too rich and artistic. These are all things that people immediately understand when they see your logo, and thus this is a great tool to help your brand position itself well towards people.
How you can benefit from professional logo design
Do you own a company/a brand, or are you looking to start one? Professional design is definitely something that's worth its investment. Especially when it comes to your logo. The logo can be considered the centerpiece of all your visual design. It gives people an easy mental image of what kind of brand you are and what it stands for. It can convey a good image or message that tells people something about your brands' philosophy, even. Apple's logo depicts temptation, for example, and it shows how Apple wants to serve you with products that are just the most beautiful, tight and smooth. This is something that appeals to a very large amount of people.
Professional designers can help you acquire a creative, professionally-looking design for a perfectly fitting logo. When it comes to logo design, professional designers will, of course, have an in-depth look at your brand with you, and at your key propositions and key ideals or messages that you want to convey. About ten possibilities will be proposed to you, and you can be assured of at least one logo that has the professional image you're looking for and the right look and feel for your brand.
Looking for a professional logo design, that has the ideal look & feel that goes with your brand, and that communicates accurately what kind of brand you are? For the finest logo propositions, visit our website https://designbro.com/logo-design/

Sunday, September 15, 2019

SEO or PPC: Which Is the Best Strategy for Your Business?

With the advent of the internet, more and more people are using search engines like Google to look for the products and services they need. Search engines have become an essential medium that influences the purchasing decision of the buyer. The chances of people finding your website through search engines are much better than landing there directly. Therefore, a strong presence in search engine results become crucial for businesses.
Search engine optimization (SEO) and Pay per Click (PPC) are the two most important marketing strategies meant to drive the visitor to the website.
SEO is a combination of various strategies and techniques used to boost the number of visitors on a website by improving its ranking in the organic results of a search. A higher ranking in the search engines implies a higher number of visitors, higher conversion rates and higher revenue thereby. SEO includes techniques like keyword research, SEO auditing, on-site optimization, off-site optimization, competition analysis and evaluation of the results.
PPC is one of the most popular forms of search engine advertising. Google allows advertisers to display their ads in the sponsored results section. The advertiser pays a fixed amount to the search engine when their ads are clicked. The click directs the visitor to the advertiser's website. So instead of earning the search visits organically, a business in a way purchases the visits to his site.
Both methods aim to convince the users to visit and increase the traffic to your website.
Both the approaches have their merits and demerits, and before deciding on the better strategy for your business, you should consider the following points:
  1. The amount you want to spend on marketing should be taken into account. If you are working on a tight budget, then PPCs might not be a feasible option and add to your expenses. PPC allows benefits like:
    • The primary objective of any website is to drive traffic and increase conversion rates (CRs). And variables of the website have to be tested to work out on weaker points and improve CRs. PPCs can be used to buy the required traffic and reach the result quickly.
    • Search engine's algorithm changes every now and then. Sites optimized for one type of algorithm suffer when the algorithm changes and the new update is instantly required. But while paying for each click, you are immune to the changes in the algorithm.
  2. Cost per click(CPC) is different for different keywords and phrases. Use the 'Traffic Estimator' tool to find out the average cost for any keyword/phrase. Ensure the average cost of your specific keyword is not too high.
  3. Analyze how strong the competition in your target market is? Make use of the 'Google External keyword research tool' to estimate the competition level in your industry.
You may find that the authority websites mostly command your specific keywords. Displacing such sites to make a place for your website in the market is a quite complicated job. Instead, it makes more sense to use PPC services in this case.
It isn't necessary that only one of the two strategies has to be used. Both of them can be used in combination to have a powerful impact.
Vineet Kumar Sing is a website developer and also have a working knowledge of Digital Marketing. He has helped various clients with his expert Digital Marketing Services.