Showing posts with label instagram followers. Show all posts
Showing posts with label instagram followers. Show all posts
Sunday, February 16, 2020
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Wednesday, January 15, 2020
Sunday, December 15, 2019
Friday, December 13, 2019
Sunday, November 17, 2019
Amazing Instagram Promotion Tactics You Can Use To Get Real Results
In recent years, Instagram has come a long way from being merely a photo-sharing social channel to develop into an influential weapon of brand marketing and advertising.
Did you know that over 600 million Internet users are surfing the Instagram platform to seek out new products?
Instagram has leveled the playing field in today's neck-throat competitive world, and in diverse industry sectors, But driving real results is not a walk in the park; it requires us to draw up a strategic action plan to promote your business' Instagram page.
To the good fortune of many, here in this post, we've rounded up five proven Instagram branding tactics to turn tides in your favor. So, scroll down and have a look:-
Know Your Audience
It is an integral facet of a result-driven Instagram marketing strategy. You might be publishing creating captivating images with high-quality content, but aren't getting the results expected.
Ever wondered why?
Because you are not taking into account your target audience when curating an Instagram action plan.
Invest time & resources to identify your prospective audience- and figure out what their needs and expectations are.
Try the Instagram insight to gain valuable information-
• Impressions
• Reach
• Website Clicks
• Follower Activity
• Video Views
• Saves
Instagram also provides comprehensive demographic information. You can effortlessly determine where the followers are coming, their age, and gender data.
Being a leading Digital Marketing Agency in the USA, we assure the lowest price quote!
Use of Relevant Hashtags
Just like Twitter, Instagram is a hashtag-powered social platform. Here, hashtags let you categorize images and video content.
Not only you can discover the trending topics but also better reach out to your potential followers.
In a nutshell, if you wish more and more people find your content, then you must find the right hashtags.
Here, are the best hashtags practices you must enforce in 2019:-
• Don't Overdo the Use of Hashtags
• Avoid the Overused Tags
• Stay Clear of Spam, No Irrelevant Hashtags
Use All The Instagram Tools
Since its launch in the year 2010, Instagram as a platform has evolved significantly. There's a lot we can do over this social channel, right from beautifying the photos, tracking the performance to staying on top of changes.
Get to know the Instagram filters, editing tools and effects
Instagram comes with a suite of effective business tools to help you better understand the performance
Use the Insta-Smart
Let's Wrap Up
We would love to hear from you, share your practical experience promoting your brand over Instagram.
We're a premier digital marketing company that has prowess in delivering a result-driven solution for improved ROI. We promise increased brand awareness, increased social followings, and increase enquires and sales.
http://universalitservice.com/services/social-media-marketing-social-media-strategist/
Article Source: https://EzineArticles.com/expert/Akshay_Puri/2250098
Saturday, November 16, 2019
7 Ways to Use Videos for More Engagement on Instagram
In the digital world, social media has become a very important part of a successful marketing strategy. Social media platforms like Facebook, Instagram, Twitter, etc. offer a lot of opportunities for brands to showcase their products. These platforms are free to use and you can directly interact with a larger audience at once. You don't need to invest a lot of money in building a marketing strategy that includes social media videos. No matter whether you have a small or a large business, it's time that you take social media marketing seriously.
Based on statistics shared by Lyfe marketing, 93 percent of videos on Twitter are accessed from mobile phones. Views of branded video content on YouTube has doubled in the last three years. Moreover, Facebook live videos receive 10 times more comments that a regular video. All these statistics show that video content is in demand on social media networks. This is because millennials connect more to videos on social media. Web Marketing Video Council has found that more than 60 percent of brands are using social media videos actively for promotions. Thus, it is highly likely that your competitors are also leveraging the power of social media video to expand their customer base.
Instagram is a very powerful social media platform that allows you to share images and videos online. Techcrunch has been studying Instagram trends since its launch. As per their study, Instagram crossed the threshold of 1 billion monthly active users in 2018. Moreover, Instagram is currently growing at a rate of 5 percent per quarter, the highest among social media platforms. So, Instagram should be your first choice in showcasing your brand's product and services. In this article, we will take you through some ways to use Instagram videos for engaging more audience.
Short Commercials
Create short, valuable videos that represent your brand. You can showcase your product in an artistic way through these videos. The commercial can be inspirational, funny, or emotional. Instagram currently allows you to share a 60-second video on your timeline. With such short videos, it is easy to grab the attention of the target audience. Also, short videos are best to share crisp information about your products. You can share the commercial in Instagram stories, IGTV or in the Instagram timeline.
Product details
Showcase your product's specifications or a 'product in action' video to demonstrate its capability. Focus only on important features to keep the viewers engaged. Keep the video more informative and less descriptive. Attention to detail is the key to creating a cool and sexy video. You can put the product video in your brand's Instagram page's timeline for the audience to see anytime. Creating such spontaneous videos attracts a lot of attention.
Do it yourself videos
An effective way to use Instagram videos is to create instructional content. 'Do it yourself' or 'how to' videos share your products working. This helps the users to understand the product's usage. You can also create troubleshooting videos related to any problem that your customer might face. To the point, videos are liked by the target audience as they get relevant information within a short span of time. By sharing such videos from time to time you can build a relationship with your existing customers.
Behind the scenes video
Customers have become picky in choosing a product, hence it is important to establish a connection with them. You can create behind the scenes videos that take them through trivia related to your product. You can even conduct quick learning sessions about tips and tricks related to your product usage. The fast forward video that Sheryl Cole has shared about her work will give some idea. You just have to be creative and smart in capturing the right moments for your Instagram video.
Instagram Stories Video
Instagram launched Insta stories in August 2016. Through stories, you can share images or videos with your followers for a 24-hour duration. This short span creates a sense of urgency and people tend to view the stories as they see one active. You can use stories to promote your business as follows:
- Sharing short-time deals is a good way to attract people to your products and services. You can set up the offer so that it can only be redeemed during the story's lifespan. Once people get to know about such deals, they will come for more.
- Let an influencer take over your Instagram handle to share a sneak peek of the products and discount offers. A familiar face is sure to attract more audience.
The best feature on Instagram is that you can stream live video on it. Once you go live on Instagram, you are at the forefront of your follower's feed. Hence, there are high chances of your followers engaging with your live stream. They get to see your stream even if they aren't physically part of the event. Product previews, product releases, Q&A sessions, educational streams, etc. are some ways in which you can engage with your online audience. If your event is pre-planned, then you can promote it through emails and other social media platforms.
Bring in the makers
Give a personal touch to your stories by introducing your employees who have created your products and services. You can get the team members to share their journey in product development. Also, you can let your employees handle your brand's Instagram account for a day. They can then share details about their work life and the hard work that goes into making the product. The employees can even conduct a Q&A session for the audience to educate them about the product. Such video sessions create an emotional connect with the target audience and more views to your Instagram account.
Conclusion
If you aren't incorporating the power of Instagram into your digital marketing campaign, then you are missing out on something big. Instagram's potential if exploited properly, can take your products to new heights. There is no perfect way to use Instagram video, the techniques mentioned above will help you in getting started in doing so. You can even hire social media management agencies that will help you promote your products by creating some amazing video content.
Article Source: https://EzineArticles.com/expert/Mark_S_Cooper/1296732
Sunday, November 10, 2019
7 Ways to Use Videos for More Engagement on Instagram
In the digital world, social media has become a very important part of a successful marketing strategy. Social media platforms like Facebook, Instagram, Twitter, etc. offer a lot of opportunities for brands to showcase their products. These platforms are free to use and you can directly interact with a larger audience at once. You don't need to invest a lot of money in building a marketing strategy that includes social media videos. No matter whether you have a small or a large business, it's time that you take social media marketing seriously.
Based on statistics shared by Lyfe marketing, 93 percent of videos on Twitter are accessed from mobile phones. Views of branded video content on YouTube has doubled in the last three years. Moreover, Facebook live videos receive 10 times more comments that a regular video. All these statistics show that video content is in demand on social media networks. This is because millennials connect more to videos on social media. Web Marketing Video Council has found that more than 60 percent of brands are using social media videos actively for promotions. Thus, it is highly likely that your competitors are also leveraging the power of social media video to expand their customer base.
Instagram is a very powerful social media platform that allows you to share images and videos online. Techcrunch has been studying Instagram trends since its launch. As per their study, Instagram crossed the threshold of 1 billion monthly active users in 2018. Moreover, Instagram is currently growing at a rate of 5 percent per quarter, the highest among social media platforms. So, Instagram should be your first choice in showcasing your brand's product and services. In this article, we will take you through some ways to use Instagram videos for engaging more audience.
Short Commercials
Create short, valuable videos that represent your brand. You can showcase your product in an artistic way through these videos. The commercial can be inspirational, funny, or emotional. Instagram currently allows you to share a 60-second video on your timeline. With such short videos, it is easy to grab the attention of the target audience. Also, short videos are best to share crisp information about your products. You can share the commercial in Instagram stories, IGTV or in the Instagram timeline.
Product details
Showcase your product's specifications or a 'product in action' video to demonstrate its capability. Focus only on important features to keep the viewers engaged. Keep the video more informative and less descriptive. Attention to detail is the key to creating a cool and sexy video. You can put the product video in your brand's Instagram page's timeline for the audience to see anytime. Creating such spontaneous videos attracts a lot of attention.
Do it yourself videos
An effective way to use Instagram videos is to create instructional content. 'Do it yourself' or 'how to' videos share your products working. This helps the users to understand the product's usage. You can also create troubleshooting videos related to any problem that your customer might face. To the point, videos are liked by the target audience as they get relevant information within a short span of time. By sharing such videos from time to time you can build a relationship with your existing customers.
Behind the scenes video
Customers have become picky in choosing a product, hence it is important to establish a connection with them. You can create behind the scenes videos that take them through trivia related to your product. You can even conduct quick learning sessions about tips and tricks related to your product usage. The fast forward video that Sheryl Cole has shared about her work will give some idea. You just have to be creative and smart in capturing the right moments for your Instagram video.
Instagram Stories Video
Instagram launched Insta stories in August 2016. Through stories, you can share images or videos with your followers for a 24-hour duration. This short span creates a sense of urgency and people tend to view the stories as they see one active. You can use stories to promote your business as follows:
- Sharing short-time deals is a good way to attract people to your products and services. You can set up the offer so that it can only be redeemed during the story's lifespan. Once people get to know about such deals, they will come for more.
- Let an influencer take over your Instagram handle to share a sneak peek of the products and discount offers. A familiar face is sure to attract more audience.
The best feature on Instagram is that you can stream live video on it. Once you go live on Instagram, you are at the forefront of your follower's feed. Hence, there are high chances of your followers engaging with your live stream. They get to see your stream even if they aren't physically part of the event. Product previews, product releases, Q&A sessions, educational streams, etc. are some ways in which you can engage with your online audience. If your event is pre-planned, then you can promote it through emails and other social media platforms.
Bring in the makers
Give a personal touch to your stories by introducing your employees who have created your products and services. You can get the team members to share their journey in product development. Also, you can let your employees handle your brand's Instagram account for a day. They can then share details about their work life and the hard work that goes into making the product. The employees can even conduct a Q&A session for the audience to educate them about the product. Such video sessions create an emotional connect with the target audience and more views to your Instagram account.
Conclusion
If you aren't incorporating the power of Instagram into your digital marketing campaign, then you are missing out on something big. Instagram's potential if exploited properly, can take your products to new heights. There is no perfect way to use Instagram video, the techniques mentioned above will help you in getting started in doing so. You can even hire social media management agencies that will help you promote your products by creating some amazing video content.
Article Source: https://EzineArticles.com/expert/Mark_S_Cooper/1296732
Thursday, September 19, 2019
Networking On Instagram
There are many ways to grow your networks, connect with others and do viable business while building quality relationships. Networking does not have to be in person but can also be done via the internet, apps and other online avenues. Social media, in particular, is a tremendous way to engage with individuals, groups, companies, and associations. But, like with other online platforms, savvy networkers need to learn how to make the most of their networking efforts.
Listed below are helpful tips for creating, fostering and growing communities for networking success.
Hashtags
The use of "#" is critical for Instagram efficiency and effectiveness. Once you have set up a profile, link and other information, consider brainstorming hashtags that resonate with your brand. These labels can help you connect with like-minded individuals who share your interests, skills, passions, etc. It can also create trending topics that allow you to be searched and discovered. It is recommended to post with at least 8 relevant hashtags.
@ Sign
The use of "@" is equally critical for using IG to its maximum proficiency. This feature allows you to include others in your post. This activity can make your posts to not only go viral but tap into other networks to further connect. Choose individuals, companies, and organizations which can benefit from your posts, find value in your content and are able to repost to their followers/community.
Visuals
Last but not least, it is important to make your post engaging whether they are short or long. Include eye-catching photos, interesting video clips, graphics and designs to appeal to your viewers. This is an opportunity to not only be creative but promote your brand and unique identity.
Follow these instructions to master the art of networking via IG. Connect with others, grow your networks and continue to add value.
Chi Chi Okezie is the owner/producer of SIMPLEnetworking, LLC in Atlanta, GA. Learn tips, tactics, and techniques from the Champion Networker! Visit the SN Official Website: http://www.snseminars.com to read excerpts of her books, sign up for her newsletter, register for events and classes or visit her blog!
Article Source: https://EzineArticles.com/expert/Chi_Chi_Okezie/154937
Friday, September 13, 2019
Sunday, September 8, 2019
Saturday, September 7, 2019
How to Build Real Followers on Instagram
The Right Way to Grow Your Business Using this Powerful Brand, Audience and Content-Marketing Tool
We've been talking lately about how to boost your business marketing with Instagram. Contrary to what many people still believe, Instagram isn't just a fun app where you can post food, holiday and family pics.
Instagram has become a powerful brand-building, audience-building and content-marketing tool for businesses. It has over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day.
A note of caution: there are plenty of people out there who promise to grow your Instagram followers by the thousands, but beware. Most of them use fake accounts created by bots to inflate your numbers.
These types of followers have zero value. In fact, they can even be dangerous, wanting to steal your password or photos or infect you with a virus.
According to the data security company Imperva, these bad bots account for 28.9 percent of bots on Instagram.
The best way to build your Instagram followers is by being authentic to your brand and your audience.
Here are 3 tips to help you get real Instagram followers:
1. Tell a Story with Hashtags
It's great to use your business name as a hashtag, but you need to think beyond that.
If you want to use your Instagram posts to get followers, use other hashtags that tell the story of the image you're sharing. You want to start a conversation when you're sharing posts for things like:
• Events
• Promotions
• Contests
• Product launches
A good example of a brand that does this well is @Tostitos. They use the hashtag #GetTogetherAlready to encourage people to get together and share their chips, and also to use the hashtag when they share photos of their meetups.
By using engaging, relevant hashtags, you can be discovered in Instagram searches and hopefully build up followers on Instagram.
2. Get Creative
Instagram is all about photos, so many people think of the caption as an afterthought.
Don't neglect the image caption! You can generate engagement and promote sharing by using descriptive words that will engage, inspire and entertain your followers.
Here are some ideas to help you build up followers on Instagram with your posts:
• Use questions in your caption. Write your question at the beginning of the post so that people see it first.
• Get personal with your post. Tell a story about yourself, or how your product helped or inspired someone else.
• Ask people to tag others. Asking people to tag three of their best friends or tagging someone they are grateful for brings other potential followers into the equation.
A great example of a brand that does personal posts well is the @NatGeo Instagram account.
They create breathtaking Instagram Stories with informative captions to educate the user on the plight of animals around the world.
Remember when it comes to using Instagram posts to get followers, it's all about being authentic. Don't use questions in every single post or tell a personal story that isn't genuine.
3. Go Local
One of the best ways to build your Instagram followers is to get to know your neighbors!
Whether you're creating Instagram ads or want to promote your event in a specific area, you can see what's going on near you by going to the search page and clicking on the Places tab.
Type in the location to see the geotagged posts for that area. Then visit relevant and recent tagged posts - not those of competing businesses, obviously - and leave a comment or even an emoji and follow the person if you like what you see. Hopefully, this will be the start of an organic interaction.
For example, if you offer life coaching services, you could type in your location followed by "entrepreneurs." Local entrepreneurs may be looking for more work and life balance or help with life goals or career challenges.
Similarly, if you have a physical location that people have checked into on Instagram, comment on those posters' pictures to make sure they're aware of your Instagram presence, and then follow them.
These are some of the best ways to build Instagram followers the right way: no bots, no shortcuts, just tried and true ways to engage with your audience and turn them into followers!
Susan Friesen, the founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having a lack of knowledge, skill, and support needed to create their online business presence.
We recently launched a program designed for business owners hoping to maximize their online marketing efforts called AMPLIFY! Business Academy. Practical Social Media & Digital Marketing Strategies for Entrepreneurs. Our program is designed to help small business owners and entrepreneurs build their business properly with social media and online marketing. It's a great group that works together and the collaborative, friendly environment is the best place to learn and explore what social media and online marketing can really do to help build your business. To find out more and subscribe visit: [http://amplifybusinesssacademy.com]
Article Source: https://EzineArticles.com/expert/Susan_Friesen/260293
Friday, August 16, 2019
How To Schedule Your Instagram Posts For Better Results
The first thing to realize when using Instagram for business and being able to schedule Instagram posts is that you need to upgrade your account to a business account.
When you have a business Instagram account, you unlock many features that aren't in the personal platform. So do that right away, then follow the rest of the steps.
Tools You Can Use
There are numerous tools that you can use to schedule Instagram posts. Hootsuite.com, Later.com, and HopperHq.com are great platforms to use. You can upload the information using your laptop or PC, or you can hire a virtual assistant to do it for you. You don't have to push individual posts out via your phone anymore. If you have a business account you can just use the scheduling software to schedule each post. But you will still need to use your phone to finish the process if you are publishing photo albums or videos.
Engage with Your Followers
Even though you can now use tools to schedule posts on Instagram without your phone, you still need to force yourself to engage with your followers. You don't want to forget to look at Instagram and comment to people who say things to you and comment on other people's posts, even though you can schedule using your PC. Remember, social media is all about engaging. Engage.
Instagram Automation
There are some services that will say that they'll automate getting more follows and shares for you. But the truth is, this is a bad idea. While it might seem fun to automatically follow and like people who comment or use a hashtag you set up, the best way to do this is personally. If you really want an active and legitimate following, do that yourself or ask your VA to do it for you. Otherwise you could even end up with a blocked account.
Don't Spam Your Audience
Instagram are very adept at getting rid of spammers. So, you want to be careful about appearing spammy. If you have a lot of images that are from the same event, post them as a photo album. Plus, try to offer free content more than you promote. They say that you should promote only once after three posts. So, post useful content three times, then on the fourth time promote. It's a good rule of thumb.
Avoid Scheduling Content Too Far Out
If you schedule your posts too far out, you may end up accidentally offending people. But, if you pay attention to the news and can stop your schedule, you might be saved if something happens. Be super-careful about any type of scheduled post that could be taken wrongly on a bad day.
Always check your post before you schedule or post. Check that you don't have typos, and ensure nothing is wrong with your image that could be taken the wrong way, or something you don't want out there. Post regularly, use appropriate hashtags, and follow your fans back.
Instagram's popularity continues to rocket as the cameras in smart phones become better at taking high-quality pics and videos. To learn more about this social media powerhouse and to get more tips to gain followers on Instagram, download my free Instagram Marketing Guide at http://jonallo.com/instagram
Article Source: https://EzineArticles.com/expert/Jon_Allo/1079948
Thursday, August 15, 2019
7 Instagram Story Ideas To Build Your Following
Keeping your Instagram busy is a good way to build your following. An active account is more interesting than an inactive one. Plus, using Instagram to share all types of content with your audience in many forms is going to be much more interesting to them than if you shared only one type.
Let's look at some ideas that you can incorporate into your stories to build your following.
1. Show a Day in the Life
A great use of Instagram stories is to take a day and show up a few different times of the day to share what you're doing as it relates to your audience and your business. For example, if you're a business coach, you might want to share how you run your own business and team with others.
2. Go Live
Take some time to go live each day even to share just one exciting tidbit of news. When you go live randomly, your audience will get notified if they signed up to be notified. They'll pay more attention to you and will even be sad if they miss it live, but they'll also watch the recording if you leave one.
3. Provide a Sneak Peek
Creating a new product or service? Provide a sneak peek about it. Trying out a new software you want to recommend? Do a story about it. The more reasons you can find to show up in stories, the better for your quest to find more followers.
4. Conduct a Poll
Instagram allows you to conduct polls, which is a good way to find out what your audience is thinking. Keep polls short and sweet to avoid any confusion, since these polls aren't very scientific. If you want accurate results, consider keeping choices limited.
5. Trade Instagram Stories for a Day
If you have a colleague that serves a similar or same audience as you do, you can trade Instagrams for a day. You run their stories, and they run yours. This is a wonderful way to get cross-promotion and more followers.
6. Count Down to Launch
If you have a launch or an event coming up, use Instagram stories to do a countdown for the launch. This is a fun way to get everyone excited about your new offer.
7. Use Stickers and Special Effects
Instagram has ways for you to grab your audience's attention; use them. Add special effects, use stickers, add great hashtags. Call out the right people. Make yourself known so that you can grab those followers who like you.
When you do share a story, always remember to include a call to action. Your audience will not act (or only very rarely) if you don't tell them what to do. Each time you make any content, you should know what you want the results to be after your audience views it.
Instagram's popularity continues to rocket as the cameras in smart phones become better at taking high-quality pics and videos. To learn more about this social media powerhouse and to get more tips to gain followers on Instagram, download my free Instagram Marketing Guide at http://jonallo.com/instagram
Article Source: https://EzineArticles.com/expert/Jon_Allo/1079948
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